Beverage Digest | January 7, 2000  

Full-Year 1999 Stock Prices: Bears Bite Beverages.

In the face of overall strong 1999 stock market performance -- with Dow Jones Industrial Average up +25% for year -- most beverage companies post weak stock price records. Twelve of 17 tracked stocks down last year. Industry's two leaders -- Coca-Cola Co and PepsiCo -- both down about -13% for year. Both under-perform Dow by about 38 points. Cadbury and big US-based bottlers post even weaker stock performance. Cadbury down -30% for year. Coca-Cola Enterprises down -43.7% and Pepsi Bottling Group down -28% from March IPO. Coke Consolidated -- after many years of climbing and stable stock price performance -- hits skid in late 1999 as markets clobber bottler stocks.


Beverage Stock Prices 1999
                 
  12/31/1999 12/31/1998        % +/-     12/31/1999 12/31/1998        % +/-
Dow Jones Ind Aver 11497.12 9181.43 +25.2%   Pepsi Americas 3 3/4 5 3/16 -27.7%
          Pepsi Gemex 6 7/16 7 13/16 -17.6%
NYSE $ $     Quaker Oats 65 5/8 59 1/2 +10.3%
Andina (Coke) 17 13/16 14 1/2 +22.8%   Triarc 18 3/8 15 7/8 +15.7%
Cadbury Schweppes 24 3/16 34 9/16 -30.0%   Whitman (Pepsi) 13 7/16 25 3/8 -47.0%
Coca-Cola Co 58 1/4 67 -13.1%   AMEX      
CCE 20 1/8 35 3/4 -43.7%   National Bev 8 1/4 9 3/8 -12.0%
Coke Femsa 17 9/16 13 1/4 +32.5%   NASDAQ      
Panamco (Coke) 20 9/16 21 13/16 -5.7%   Clearly Canadian 1 2 1/8 -52.9%
PepsiCo 35 1/4 40 7/8 -13.8%   Coke Consolidated 47 3/8 57 1/2 -17.6%
Pepsi Bottling Group 16 9/16 23 -28.0%   Cott 5 1/4 3 17/32 +48.7%

Few bright spots. Only five stocks post gains. Triarc's share price climbs +15.7% for year, as Snapple's recovery continues. Under new management and amid reorganization, Cott posts hefty +48.7% increase after company's stock price collapses from late 1997 to early 1999. Two Latin American Coke bottlers -- Andina and Coke Femsa -- post gains.


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