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Home » Coke Bottlers Meet to Discuss 2021 Plans
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Coke Bottlers Meet to Discuss 2021 Plans

Rivera Addresses North America Bottlers, Shares Vision for ‘Moonshot’

December 1, 2020

Franchise bottlers for Coca-Cola’s North America Operating Unit recently met virtually to review innovation and system execution plans for 2021. Those plans will center on growing the base business, relaunching innovation that was disrupted in 2020, and introducing “purposeful” innovation, according to multiple sources who attended...

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