Carbonated Soft Drink Results at Retail: Nine Months 2018.
Pricing Up for Category and Top-3 Soda Companies.
November 12, 2018
Pricing for the carbonated soft drink category (excluding energy) grew 2% during the first nine months of this year, according to quarterly data tracked by BD. That was an acceleration over the +1.3% gain achieved during the first half of the year (not in table). Coke, PepsiCo and Keurig Dr Pepper all boosted pricing, with Coke outperforming the category (table below). Private label pricing fell