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Home » Topics » Latest Insights

Latest Insights
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Alcohol Retailers in Florida, Tennessee, Iowa Clamor for Hard Mtn Dew

PepsiCo's Blue Cloud Aims to Service "All Retail Customers" in Phased Roll Out
March 17, 2022

Hard Mtn Dew has created a stir among some independent liquor store operators in three states where Boston Beer and PepsiCo launched the alcoholic soda one month ago. Operators in Florida, Tennessee, and Iowa told BD that they have so far ...


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Red Bull, Bodyarmor Grow Most In 2021, IRI/BCG Study Says

February 23, 2022

Red Bull was the “growth leader” among large US consumer packaged goods companies last year, according to a newly released report by IRI and Boston Consulting Group. The global energy drink maker grew...


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U.S. CSD Category Dollar Sales Up +8.1% as Pricing Growth Skyrockets

February 23, 2022

Last year’s US carbonated soft drink market notched unprecedented retail pricing growth, driving up category dollar sales by +8.1% on volume that declined -1.1%, according to BD data. As the table below shows, CSD pricing jumped +9.3% in 2021, which represented...


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U.S. Coke Bottlers Grapple With Alcohol Question and What it Means for Them

Two Camps Emerge: One Welcomes New Investment. Other Wants Direct Upside
February 23, 2022

Coca-Cola’s foray into the US alcohol beverage market has spurred mixed feelings from Coke bottlers without alcohol operations as they evaluate what the development means for their businesses. Coke and Molson Coors have steadily expanded distribution and added line extensions for Topo Chico Hard Seltzer, first introduced early last year. Coca-Cola has since licensed...


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Gatorade Launches 'Gatorade Fit' Electrolyte Drink. Puts ‘Healthy’ On Label

Brand ‘Turns The Page’ On Bolt24. Retains Watermelon Juice, Sea Salt
February 23, 2022

Gatorade will officially announce tomorrow the introduction of a new electrolyte drink called Gatorade Fit, which began reaching store shelves nationally this month. Gatorade Fit targets “nutritionally discerning athletes,” who avoid ...


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PepsiCo Considers Shifting Gatorade to Bottler DSD for Large Format Stores

Margin Discussion Likely Lynchpin for Retailers, Independent Bottlers
February 23, 2022

PepsiCo is considering shifting Gatorade to direct store delivery (DSD) for large format stores in the US following successful market tests, the company has confirmed to BD. “We’ve done some tests,” CFO Hugh Johnston said in an interview. “The tests have been pretty successful.” He added that a decision about whether to go wider and


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Canopy Growth’s ‘Total Mood Management’ Strategy

Innovation Chief Julian Cohen Explores Cannabis Drinks for Energy, Relaxation, Sleep
February 9, 2022

Canopy Growth Chief Innovation Officer Julian Cohen says the company views cannabis as a consumer product, just like beverages and snacks. He sees an opportunity for cannabis to play in a “beneficial” beverage space in which cannabis and other functional ingredients such as vitamins, antioxidants and adaptogens are blended to “deliver on the promise of what we call total mood management.” In a separate interview, Canopy Chief Product Officer Tara Rozalowsky provided an update on the company’s US business and Quatreau’s launch.


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Niagara Raising Bottled Water Prices to Offset Higher Costs

Plus, PepsiCo Soft Drink Concentrate Pricing Up +7.5% for 2022
February 9, 2022

Niagara, the country’s largest private label bottled water producer and a co-packer for companies including Coca-Cola, informed retailers this week that rising input costs will force a wholesale price increase on March 1. Niagara is battling higher supplier costs for...


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Coke United's Brain Trust Looks Ahead to 2022 and New Leadership

Incoming CEO Mike Suco Stood Out as Keeper of Atlanta Flame
February 9, 2022

Coca-Cola Bottling Company United, Coca-Cola’s third largest US bottler, has named Mike Suco as the company’s eighth president and CEO in its 120-year history. Currently an SVP and chief commercial officer, Suco will succeed the retiring John Sherman as head of the Birmingham, Alabama-based bottler whose territory includes...


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Keurig Dr Pepper, BodyArmor Settle 2019 Distribution Lawsuit

Judge Agreed No Cause for BodyArmor Termination of Agreement
January 25, 2022

Keurig Dr Pepper and BodyArmor have settled a 2019 lawsuit in which KDP claimed BodyArmor wrongfully terminated a ...


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