Latest Insights - Page 11 | Beverage-Digest

Celsius Grabs No. 3 Spot at US Retail as Bang Craters, Rockstar Slips

Monster and Red Bull Power Growing Energy Category

May 26, 2023

Celsius moved up two spots to the No. 3 energy drink at US retail behind Monster and Red Bull after doubling sales during the first quarter of this year, according to BD data. As shown in the table... Table included:

US Energy Drinks at Retail: Q1 2023

Sparkling Water Q1 Category Results at Retail. Coke's AHA Slides.

AHA Volume Down -42%. PepsiCo’s Bubly Grows. LaCroix Slips

May 26, 2023

Sales of Coca-Cola’s sparkling water brand, AHA, have deteriorated amid competition with PepsiCo’s growing sparkling water brand, Bubly, according to new BD data. Both brands were created to take on ... Table included:

Sparkling Water Brand Performance: Q1 2023

Influencer-Driven Sports Drink Challenger Prime Bursts Onto Retail Scene, Grabs Share

Gatorade, BodyArmor Pressured

May 26, 2023

Prime, the sports drink challenger incubated by Congo Brands and co-founded last year by social media influencers Logan Paul and KSI, has bounded its way into a US sports drink category dominated by PepsiCo and Coca-Cola. As shown in the Green Sheet with this story... Tables included:

U.S. Non-Carbs at Retail by Category: Q1 2023 (Volume, Dollars, Pricing)

GREEN SHEETS included: Non-Carbonated Beverages: Q1 2023

2022 All-Channel Results: LRB Grew. CSD Category Scores Back-To-Back Annual Volume Gains.

May 17, 2023

Liquid refreshment beverage sales across all US measured and unmeasured channels in 2022 grew +0.9% by volume and +11.3% by value. The dollar growth — fueled by inflationary pricing as manufacturers offset higher operating and input costs... Tables included:

Table 1: U.S. LRB Category Volume and Dollar Performance 2022

Table 2: Top U.S.Carbonated Soft Drink (CSD) Brands

Table 3: Top U.S. Liquid Refreshment Beverages (LRB) Trademarks

PepsiCo to Launch Gatorade, Propel Beverage Tablets

Gatorade President Looks to Take Charge of $2.5B Enhancer Market

May 10, 2023

PepsiCo’s Gatorade and Propel brands are diving into the beverage tablet segment made popular in recent years by Nestle-owned Nuun. Starting in June, the brands will offer dissolvable tablets in plastic tubes of ten that will go head-to-head with Nuun, which offers similarly-packaged functional tablets for everything from sport hydration and immunity to...

CSDs at Retail: First-Quarter Pricing Gains Soar. Volume Dives

Private Label Surges as Most Top-10 Brand Shares Slide

May 10, 2023

Carbonated soft drinks pricing growth at retail accelerated during the first quarter of this year compared to full-year 2022, according to BD data. And the category’s volume decline deepened. Pricing in the quarter jumped almost...

Tables included:

U.S. CSDs at Retail by Company: Q1 2023 (Volume, Dollars, Pricing)

GREEN SHEETS included: Carbonated Soft Drinks: Q1 2023 Volume Sales and Carbonated Soft Drinks: Q1 2023 Dollar Sales

New Platform Said to Give Bottlers Direct Access to Realtime Customer Data

Mobi Platform, Piloted With Reyes Coca-Cola, Now Broadly Available

May 10, 2023

An entrepreneur with experience in foodservice, consumer packaged goods distribution, and technology has collaborated with Reyes Coca-Cola Bottling on a new digital platform to enable brand owners to capture realtime sales data directly from customers. Such a system would be especially useful when it comes to non-chain or independent stores and restaurants that fall outside the...

Celsius, C4 Surged in 2022 as New Partnerships Portend Strong 2023

April 19, 2023

Energy drink challengers Celsius and C4, which signed investment and distribution deals last year with PepsiCo and Keurig Dr Pepper respectively, took share at...

Limited Diet Coke Test Replaces Aspartame With Plant-Based Sweeteners

Trial in Single Market Available Until July at Target, Select Retailers

April 19, 2023

Coca-Cola is testing a Diet Coke variant in Minnesota sweetened with monk fruit and stevia instead of the artificial sweeter aspartame. The drink, packaged in 7.5-oz minicans, boasts the words “plant-based sweeteners” front and center under the Diet Coke logo. The can has a light green metallic look, instead of the...