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Home » Topics » Latest Insights

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Pepsi_Bottle

Pepsi Bottler Meeting: System to Launch ‘Significantly More Innovation in 2020.’

Pepsi to Push ‘Unapologetic Enjoyment.’ Dew to Invest in Core Markets. Gatorade to Take ‘Surgical Approach’ to Hot Weather. Bubly to Innovate.
September 17, 2019

PepsiCo brought together executives from its US bottling system in August to review new product and marketing plans for 2020. The company hosted the meeting at its Purchase, New York headquarters. Attendees included company-owned and independent franchise bottling executives. The gathering came six months after PepsiCo reorganized its North America beverage business into five divisions, four in the US and one in Canada. The meeting’s theme was...


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coke_stevia

Coca-Cola Stevia Launches in Canada

Follows 2018 New Zealand Debut
September 9, 2019

A 100% stevia-sweetened variant of Coca-Cola first launched in New Zealand has moved closer to the US. The product, called Coca-Cola Stevia, gets prominent billing on...


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cargo

E-Commerce: A Look Inside Cargo’s Rideshare Store

August 29, 2019

The ride-sharing economy created by Uber and Lyft has produced opportunities for beverage makers beyond mere app-based restaurant food deliveries...


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What’s Next for Coke’s RTD Coffee Strategy?

August 29, 2019

Coca-Cola’s effort to build a bigger presence in US ready-to-drink coffee appears to have stalled. As shown in the...


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tea_time

Is Tea Time Over? US RTD Tea Category Falters, From Lipton to Honest

Plus, First-Half 2019 Non-Carb Category and Brand Results at Retail
August 29, 2019

During the first half of this year, ready-to-drink tea sales by volume at US retail declined for all four of the largest producers as the category overall...


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Coke_Sparkling

Sources: Coke to Take on LaCroix and Bubly With Sparkling Water Launch

Company Looks to Protect Shelf Space. New Entrant Expected by Q1
August 29, 2019

Coca-Cola is fast at work on a plan to compete more directly with...


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KDP CBD

Keurig Dr Pepper Not Ready for CBD, CEO Says

Plus, Second-Quarter Results
August 9, 2019

Keurig Dr Pepper CEO Bob Gamgort closed the door for now on any move into the CBD beverage sector...


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Global Volume

International Perspective: 2Q Coca-Cola, PepsiCo Global Volumes

Brazil Remains Stronghold. Declines for Coke Japan, PepsiCo China
August 9, 2019

A snapshot of global beverage volume performance for Coca-Cola and PepsiCo ...


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Huel v soylent image

Trend Watch: Meal Replacement Shakes

Soylent Challenger Huel Plans US Bricks-and-Mortar Push for New RTD Offering
August 9, 2019

The meal replacement shake category is worth watching. One such purveyor, Huel, is planning a bricks-and-mortar expansion in the US, according to CEO James McMaster, who spoke to BD this week from New York...


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Monster Large

Monster Energy Looks to Influence the Influencers

Company Rebuts Negative Perceptions of Caffeine, Sugar and Taurine
August 9, 2019

Monster Beverage recently surveyed media influencers and opinion leaders about their perceptions of the energy drink category. Monster followed up with a letter sharing some of the findings and rebutting "misconceptions"  ...  


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