Latest Insights https://www.beverage-digest.com/rss en-us Briefs: Montana SNAP Soda Ban. Private Label Stalls. RBC's 10 Key Themes for CPG. KDP Trend Report. Goldman, Douglas Reunite Over Tea A collection of recent developments from around the industry to keep you up to speed... http://www.beverage-digest.com/articles/1424 Thu, 04 Jun 2026 11:18:27 -0400 https://www.beverage-digest.com/articles/1424-briefs-montana-snap-soda-ban-private-label-stalls-rbcs-10-key-themes-for-cpg-kdp-trend-report-goldman-douglas-reunite-over-tea Coca-Cola Flagship Gains Ground in Q1 After Tough 2025 [Green Sheet] Trends for Coca-Cola’s carbonated soft drink portfolio and its flagship Coca-Cola at US retail improved during the first quarter of this year after a surprising pullback by Hispanic consumers last year. Coke’s CSD portfolio posted volume and dollar sales gains of... Trends for Coca-Cola’s carbonated soft drink portfolio and its flagship Coca-Cola at US retail improved during the first quarter of this year after a surprising pullback by Hispanic consumers last year. Coke’s CSD portfolio posted volume and dollar sales gains of...

]]> http://www.beverage-digest.com/articles/1420 Thu, 04 Jun 2026 11:11:28 -0400 https://www.beverage-digest.com/articles/1420-coca-cola-flagship-gains-ground-in-q1-after-tough-2025-green-sheet Inside PepsiCo's 13-oz PET Affordability Strategy PepsiCo is betting on a new 13-oz PET bottle priced below $2 to reach consumers who are walking past the cold vault to better afford higher prices for gas and groceries. The company is rolling out the smaller bottle across five of its biggest sparkling brands. We dive deep in a Q&A with PepsiCo's US Sparkling Chief JP Bittencourt. PepsiCo is betting on a new 13-oz PET bottle priced below $2 to reach consumers who are walking past the cold vault to better afford higher prices for gas and groceries. The company is rolling out the smaller bottle across five of its biggest sparkling brands. We dive deep in a Q&A with PepsiCo's US Sparkling Chief JP Bittencourt.

]]> http://www.beverage-digest.com/articles/1419 Thu, 04 Jun 2026 11:06:58 -0400 https://www.beverage-digest.com/articles/1419-inside-pepsicos-13-oz-pet-affordability-strategy Cover Web.jpg U.S. Beverage Bottlers React to ‘Perfect Storm’ of Cost Pressures Rising fuel and aluminum prices against the uncertainty of a war in Iran and the highest annual inflation rate since May 2023 have caused increasing angst among US beverage bottlers and distributors. BD informally surveyed executives across the Coca-Cola, PepsiCo, Keurig Dr Pepper, and independent beverage distribution systems during the past week to find out what cost and profit margin pressures they face now, and what additional pressure they expect. The bottlers also discussed concerns about the revenue side of their P&Ls as consumers look for ways to better afford high grocery and gas prices. During the first-quarter earnings cycle in recent weeks, Coke, PepsiCo, Keurig Dr Pepper, Celsius Holdings, and Monster Beverage all addressed current and anticipated commodity inflation pressure this year, while adding that the costs are mostly manageable so far. “We expect beverage companies will feel margin pressure in 2026, with likely pricing actions in 2027,” RBC Capital Markets Beverage Analyst Nik Modi wrote in a May 7 research note, citing higher costs for aluminum and fuel. Much of the pressure is falling on distributors who own and fuel the trucks that move beverages and buy the aluminum cans that drinks are packaged in. One bottler called it a “perfect storm” of cost pressures. The following is a summary of responses and key themes that emerged from more than a dozen discussions: Rising fuel and aluminum prices against the uncertainty of a war in Iran and the highest annual inflation rate since May 2023 have caused increasing angst among US beverage bottlers and distributors. BD informally surveyed executives across the Coca-Cola, PepsiCo, Keurig Dr Pepper, and independent beverage distribution systems during the past week to find out what cost and profit margin pressures they face now, and what additional pressure they expect. The bottlers also discussed concerns about the revenue side of their P&Ls as consumers look for ways to better afford high grocery and gas prices. During the first-quarter earnings cycle in recent weeks, Coke, PepsiCo, Keurig Dr Pepper, Celsius Holdings, and Monster Beverage all addressed current and anticipated commodity inflation pressure this year, while adding that the costs are mostly manageable so far. “We expect beverage companies will feel margin pressure in 2026, with likely pricing actions in 2027,” RBC Capital Markets Beverage Analyst Nik Modi wrote in a May 7 research note, citing higher costs for aluminum and fuel. Much of the pressure is falling on distributors who own and fuel the trucks that move beverages and buy the aluminum cans that drinks are packaged in. One bottler called it a “perfect storm” of cost pressures. The following is a summary of responses and key themes that emerged from more than a dozen discussions:

]]> http://www.beverage-digest.com/articles/1411 Fri, 15 May 2026 07:30:37 -0400 https://www.beverage-digest.com/articles/1411-us-beverage-bottlers-react-to-perfect-storm-of-cost-pressures Cover.jpg Celsius Holdings’ Plan for Acquired Rockstar Brand Takes Stage Celsius Energy went from being an underdog to the No. 3 energy drink in the US with a simple formula: broaden the base. Rather than competing for the traditional male energy drink consumer through testosterone-fueled marketing, Celsius Energy built its brand around flavor and a wellness-oriented identity that gave women and professionals who had never bought an energy drink permission to enter the category. Now, with the acquisition of Rockstar Energy from PepsiCo last year, parent company Celsius Holdings is tapping back into the category's roots to access the adrenaline and attitude that built the energy drink sector. “We’ve always been an in-your-face brand,” Celsius Holdings CMO Rishi Daing said of Rockstar, for which he is spearheading a marketing reset. “But we became a little too polished in recent years, maybe a little too sophisticated. Our consumers probably weren't finding that as relevant anymore.” Last month, Celsius Holdings launched a new “Live Loud” brand identity and marketing campaign, playing off Celsius Energy’s “Live. Fit. Go” brand positioning. The new Rockstar positioning comes with an aggressive push into music, action sports, and motorsports. Daing said... Celsius Energy went from being an underdog to the No. 3 energy drink in the US with a simple formula: broaden the base. Rather than competing for the traditional male energy drink consumer through testosterone-fueled marketing, Celsius Energy built its brand around flavor and a wellness-oriented identity that gave women and professionals who had never bought an energy drink permission to enter the category. Now, with the acquisition of Rockstar Energy from PepsiCo last year, parent company Celsius Holdings is tapping back into the category's roots to access the adrenaline and attitude that built the energy drink sector. “We’ve always been an in-your-face brand,” Celsius Holdings CMO Rishi Daing said of Rockstar, for which he is spearheading a marketing reset. “But we became a little too polished in recent years, maybe a little too sophisticated. Our consumers probably weren't finding that as relevant anymore.” Last month, Celsius Holdings launched a new “Live Loud” brand identity and marketing campaign, playing off Celsius Energy’s “Live. Fit. Go” brand positioning. The new Rockstar positioning comes with an aggressive push into music, action sports, and motorsports. Daing said...

]]> http://www.beverage-digest.com/articles/1412 Fri, 15 May 2026 07:30:25 -0400 https://www.beverage-digest.com/articles/1412-celsius-holdings-plan-for-acquired-rockstar-brand-takes-stage Stocks: Coke, Monster Gains Beat Broader Market Through Q1 Earnings Most beverage and retail stocks tracked by BD have outperformed the broader market this year through May 11. The S&P 500 gained +8.3%, while the Consumer Staples Index rose +9.0%. The majority of beverage companies in BD's tracking universe outpaced both benchmarks. All share price results in this story are year-to-date through May 11. MAJOR BEVERAGE COMPANIES. Coca-Cola shares gained... Most beverage and retail stocks tracked by BD have outperformed the broader market this year through May 11. The S&P 500 gained +8.3%, while the Consumer Staples Index rose +9.0%. The majority of beverage companies in BD's tracking universe outpaced both benchmarks. All share price results in this story are year-to-date through May 11.

MAJOR BEVERAGE COMPANIES. Coca-Cola shares gained...

]]> http://www.beverage-digest.com/articles/1413 Fri, 15 May 2026 07:30:24 -0400 https://www.beverage-digest.com/articles/1413-stocks-coke-monster-gains-beat-broader-market-through-q1-earnings Gatorade Restages Around Science-Backed Hydration for Everybody The last time PepsiCo overhauled its Gatorade strategy, Indra Nooyi was chairman and CEO. Back in 2009, amid the Great Recession, Nooyi attributed a slump in Gatorade sales to the fact that couch potato consumers, who “didn’t really have a right to exist in the Gatorade world,” had turned to other beverages, including tap water. The brand’s solution at the time was... The last time PepsiCo overhauled its Gatorade strategy, Indra Nooyi was chairman and CEO. Back in 2009, amid the Great Recession, Nooyi attributed a slump in Gatorade sales to the fact that couch potato consumers, who “didn’t really have a right to exist in the Gatorade world,” had turned to other beverages, including tap water. The brand’s solution at the time was...

]]> http://www.beverage-digest.com/articles/1403 Thu, 23 Apr 2026 13:06:16 -0400 https://www.beverage-digest.com/articles/1403-gatorade-restages-around-science-backed-hydration-for-everybody Web.jpg McDonald’s Taking Red Bull Specialty Drink Test National McDonald’s plans to use Red Bull as a base for a new specialty blended beverage to debut across US locations in August. The chain will introduce Red Bull Dragonberry Energizer as part of a new specialty drink menu in the US this year. McDonald’s plans to use Red Bull as a base for a new specialty blended beverage to debut across US locations in August. The chain will introduce Red Bull Dragonberry Energizer as part of a new specialty drink menu in the US this year.

]]> http://www.beverage-digest.com/articles/1402 Thu, 23 Apr 2026 13:06:03 -0400 https://www.beverage-digest.com/articles/1402-mcdonalds-taking-red-bull-specialty-drink-test-national Coke Asserts Foodservice Leadership in New Marketing Campaign Coca-Cola recently launched the company’s first-ever national food service campaign in the US called "And a Coke." The campaign is organized around the idea that “nothing completes a meal like a Coke,” according to the company. The campaign is unique for... Coca-Cola recently launched the company’s first-ever national food service campaign in the US called "And a Coke." The campaign is organized around the idea that “nothing completes a meal like a Coke,” according to the company. The campaign is unique for...

]]> http://www.beverage-digest.com/articles/1404 Thu, 23 Apr 2026 13:06:02 -0400 https://www.beverage-digest.com/articles/1404-coke-asserts-foodservice-leadership-in-new-marketing-campaign Marriott Switching to Coke from Pepsi after 35 Years Marriott International is switching to Coke from Pepsi after 35 years, BD has learned. Coca-Cola and PepsiCo confirmed ... http://www.beverage-digest.com/articles/1399 Fri, 03 Apr 2026 17:19:24 -0400 https://www.beverage-digest.com/articles/1399-marriott-switching-to-coke-from-pepsi-after-35-years Coke's CEO Transition: U.S. Bottlers Size Up Braun Coca-Cola bottlers in the US are broadly optimistic about incoming Coca-Cola CEO Henrique Braun, expressing confidence that his ground-level understanding of local markets and emphasis on consumer and digital... Coca-Cola bottlers in the US are broadly optimistic about incoming Coca-Cola CEO Henrique Braun, expressing confidence that his ground-level understanding of local markets and emphasis on consumer and digital...

]]> http://www.beverage-digest.com/articles/1392 Wed, 25 Mar 2026 10:00:56 -0400 https://www.beverage-digest.com/articles/1392-us-bottlers-optimistic-about-incoming-coca-cola-ceo-braun Cover-Web.jpg Coke, Pepsi, Dr Pepper Bottlers Could Face Higher Fuel Costs Spurred by Iran Conflict The average price of highway diesel fuel in the US has jumped up by $1.48 per gallon since March 2, which was two days after the US and Isreal began bombing Iran. That’s a 38% increase as of March 24, according to the latest data from the US Energy Information Administration. Regular gas of all types on average rose by 95 cents per gallon, for a +31% increase. That leaves Coke, Pepsi, and Dr Pepper bottlers... The average price of highway diesel fuel in the US has jumped up by $1.48 per gallon since March 2, which was two days after the US and Isreal began bombing Iran. That’s a 38% increase as of March 24, according to the latest data from the US Energy Information Administration. Regular gas of all types on average rose by 95 cents per gallon, for a +31% increase. That leaves Coke, Pepsi, and Dr Pepper bottlers...

]]> http://www.beverage-digest.com/articles/1393 Wed, 25 Mar 2026 10:00:10 -0400 https://www.beverage-digest.com/articles/1393-coke-pepsi-dr-pepper-bottlers-could-face-higher-fuel-costs-spurred-by-iran-conflict Four More States Can Now Ban Soda Purchases From SNAP Program. One More Pending Twenty-three states have now requested or been granted waivers to disallow soda purchases with SNAP benefits, a US Department of Agriculture spokesperson confirmed to BD this week. To date, 18 states have been... Twenty-three states have now requested or been granted waivers to disallow soda purchases with SNAP benefits, a US Department of Agriculture spokesperson confirmed to BD this week. To date, 18 states have been...

]]> http://www.beverage-digest.com/articles/1385 Thu, 05 Mar 2026 07:29:57 -0500 https://www.beverage-digest.com/articles/1385-four-more-states-can-now-ban-soda-purchases-from-snap-program-one-more-pending Topo Chico Temporarily Shuts Down Mineral Water Wells at Mexico Source Coca-Cola bottlers on the West Coast and in the Southwest US are among the worst impacted by a temporary pause on Topo Chico Mineral Water supplies, according to BD sources. In a Feb. 17 letter to bottlers... Coca-Cola bottlers on the West Coast and in the Southwest US are among the worst impacted by a temporary pause on Topo Chico Mineral Water supplies, according to BD sources. In a Feb. 17 letter to bottlers...

]]> http://www.beverage-digest.com/articles/1384 Thu, 05 Mar 2026 07:26:35 -0500 https://www.beverage-digest.com/articles/1384-topo-chico-temporarily-shuts-down-mineral-water-wells-at-mexico-source Coke's BodyArmor/Powerade Unit Folding into Advanced Hydration Unit Coke Execs See Progress in BodyArmor-Powerade ‘Dual Strategy’ 2025 Sports Drink Category and Brand Performance at US Retail: Green Sheet Coca-Cola is folding its BodyArmor Sports Nutrition unit, which includes Powerade, into a new Advanced Hydration unit to encompass Vitaminwater and Smartwater, as BD first reported in a Feb. 5 email news alert. BodyArmor and Powerade have operated... Coke Execs See Progress in BodyArmor-Powerade ‘Dual Strategy’

2025 Sports Drink Category and Brand Performance at US Retail: Green Sheet

Coca-Cola is folding its BodyArmor Sports Nutrition unit, which includes Powerade, into a new Advanced Hydration unit to encompass Vitaminwater and Smartwater, as BD first reported in a Feb. 5 email news alert. BodyArmor and Powerade have operated...

]]> http://www.beverage-digest.com/articles/1376 Tue, 17 Feb 2026 08:00:58 -0500 https://www.beverage-digest.com/articles/1376-cokes-bodyarmor-powerade-unit-folding-into-advanced-hydration-unit Turning Knobs: How AI-Driven ‘Digital Twins’ Help CPG Companies Prepare for Disruption PepsiCo announced last month an initiative with German tech conglomerate Siemens and computer chip maker NVIDIA to create “digital twins” of manufacturing plants and warehouses. The goal is to use AI-backed digital simulation technology to figure out what physical changes to plants and warehouses would best improve speed, quality, and efficiency. According to Siemens, the technology tested in one US Gatorade plant increased throughput by +20% within three months. PepsiCo estimates it could reduce capital expenditures by -10% to -15% by “uncovering hidden capacity and validating investments in a virtual environment” before construction. “This allows the company to optimize existing assets rather than investing in costly new construction,” Siemens said in a blog post about the PepsiCo partnership. BD wanted to understand how digital twins work, so we turned to Niraj Jha, who is the senior director of logistics at Niagara Bottling. His work is focused on how data, automation, and AI are reshaping beverage supply chains. Jha’s team leads large-scale optimization initiatives across Niagara’s national network. Jha has been an outspoken proponent of AI technology in manufacturing and distribution. The following interview has been condensed and edited for clarity: PepsiCo announced last month an initiative with German tech conglomerate Siemens and computer chip maker NVIDIA to create “digital twins” of manufacturing plants and warehouses. The goal is to use AI-backed digital simulation technology to figure out what physical changes to plants and warehouses would best improve speed, quality, and efficiency. According to Siemens, the technology tested in one US Gatorade plant increased throughput by +20% within three months. PepsiCo estimates it could reduce capital expenditures by -10% to -15% by “uncovering hidden capacity and validating investments in a virtual environment” before construction. “This allows the company to optimize existing assets rather than investing in costly new construction,” Siemens said in a blog post about the PepsiCo partnership. BD wanted to understand how digital twins work, so we turned to Niraj Jha, who is the senior director of logistics at Niagara Bottling. His work is focused on how data, automation, and AI are reshaping beverage supply chains. Jha’s team leads large-scale optimization initiatives across Niagara’s national network. Jha has been an outspoken proponent of AI technology in manufacturing and distribution. The following interview has been condensed and edited for clarity:

]]> http://www.beverage-digest.com/articles/1377 Tue, 17 Feb 2026 08:00:47 -0500 https://www.beverage-digest.com/articles/1377-turning-knobs-how-digital-twins-help-cpg-companies-prepare-for-disruption Cover Web.jpg Elliott’s PepsiCo Investment Pays Despite Refranchising Snub 2025 CSD Category and Brand Performance at US Retail: Green Sheet PepsiCo’s share price has grown almost +12% since activist firm Elliott Investment Management disclosed a $4 billion stake in ... 2025 CSD Category and Brand Performance at US Retail: Green Sheet

PepsiCo’s share price has grown almost +12% since activist firm Elliott Investment Management disclosed a $4 billion stake in ...

]]> http://www.beverage-digest.com/articles/1375 Tue, 17 Feb 2026 08:00:41 -0500 https://www.beverage-digest.com/articles/1375-elliotts-pepsico-investment-pays-despite-refranchising-snub Report: Red Bull, Coke, Gamer Supps Top Influencer Marketing ROI Leaderboard Red Bull topped a list of non-alcoholic beverage brands that generated the highest return on investment for influencer marketing last year, according to CreatorIQ, which helps brands track and manage influencer marketing programs. The firm developed a proprietary metric called Earned Media Value (EMV) to benchmark and evaluate the effectiveness of influencer campaigns in engaging consumers. The top-10 ranking shows... Red Bull topped a list of non-alcoholic beverage brands that generated the highest return on investment for influencer marketing last year, according to CreatorIQ, which helps brands track and manage influencer marketing programs. The firm developed a proprietary metric called Earned Media Value (EMV) to benchmark and evaluate the effectiveness of influencer campaigns in engaging consumers. The top-10 ranking shows...

]]> http://www.beverage-digest.com/articles/1369 Wed, 04 Feb 2026 10:25:19 -0500 https://www.beverage-digest.com/articles/1369-report-red-bull-coke-gamer-supps-top-influencer-marketing-roi-leaderboard SNAP Consumers Would Scale Back Under State Soda and Energy Drink Restrictions, RBC Survey Finds More than 70% of SNAP consumers would scale back consumption of carbonated soft drinks and energy drinks if they couldn’t use their benefits to pay for the products, according to research by RBC Capital Markets using Numerator data. The finding... More than 70% of SNAP consumers would scale back consumption of carbonated soft drinks and energy drinks if they couldn’t use their benefits to pay for the products, according to research by RBC Capital Markets using Numerator data. The finding...

]]> http://www.beverage-digest.com/articles/1368 Wed, 04 Feb 2026 10:25:16 -0500 https://www.beverage-digest.com/articles/1368-snap-consumers-would-scale-back-under-state-soda-energy-restrictions-rbc-survey-finds Cover - Web.jpg Opening Thoughts: Drive-Thru-Only Coffee and Coke's Costa Dilemma During a recent trip to see family in Louisville, Kentucky, I saw firsthand the rapid rise of drive-thru-only coffee shops. Cruising around the suburb where I spent many summers as a kid, I ran across a 7 Brew and a Scooter's within a half-mile of each other. Since my last visit several years ago, 7 Brew has opened at least 10 locations and Scooter's at least eight in Louisville. Yet another fast-growing drive-thru chain, Dutch Bros, started moving into the city just last year. This is a familiar suburban trend across... During a recent trip to see family in Louisville, Kentucky, I saw firsthand the rapid rise of drive-thru-only coffee shops.

Cruising around the suburb where I spent many summers as a kid, I ran across a 7 Brew and a Scooter's within a half-mile of each other.

Since my last visit several years ago, 7 Brew has opened at least 10 locations and Scooter's at least eight in Louisville. Yet another fast-growing drive-thru chain, Dutch Bros, started moving into the city just last year.

This is a familiar suburban trend across...

]]> http://www.beverage-digest.com/articles/1366 Wed, 04 Feb 2026 10:16:52 -0500 https://www.beverage-digest.com/articles/1366-opening-thoughts-february-4-2026 MAHA's Sugar Crash: Revamped U.S. Dietary Guidelines Get Harder for Beverages The US government just released new Dietary Guidelines for Americans (DGA), updating previous recommendations issued in 2020. The guidelines, backed by the American Medical Association, American Academy of Pediatrics and the American Heart Association, offer recommendations on how Americans should eat. Federal and local governments use the guidelines to shape everything from school nutrition programs to SNAP benefits. The guidelines also influence food industry strategy, healthcare advice, and nutrition education. For the first time, the DGA has said “no amount of added sugars or non-nutritive sweeteners is recommended or considered part of a healthy or nutritious diet.” Analysis. The US government just released new Dietary Guidelines for Americans (DGA), updating previous recommendations issued in 2020. The guidelines, backed by the American Medical Association, American Academy of Pediatrics and the American Heart Association, offer recommendations on how Americans should eat. Federal and local governments use the guidelines to shape everything from school nutrition programs to SNAP benefits. The guidelines also influence food industry strategy, healthcare advice, and nutrition education. For the first time, the DGA has said “no amount of added sugars or non-nutritive sweeteners is recommended or considered part of a healthy or nutritious diet.” Analysis.

]]> http://www.beverage-digest.com/articles/1358 Wed, 14 Jan 2026 10:02:12 -0500 https://www.beverage-digest.com/articles/1358-food-policy-revamped-us-dietary-guidelines-get-harder-for-beverages Cover Web.jpg FS25: American Beverage CEO Keane Unpacks ‘Challenging’ Policy Year UPFs, Soda Taxes, SNAP Bans, Natural Colors, GRAS Reform, Plastic Waste, More Shares Thoughts on Federal Mid-Term Elections It’s been a “challenging” regulatory year for the beverage industry, American Beverage President and CEO Kevin Keane reminded participants during Beverage Digest’s Future Smarts conference in New York on Dec. 15. A new U.S. president and a new Congress brought new UPFs, Soda Taxes, SNAP Bans, Natural Colors, GRAS Reform, Plastic Waste, More

Shares Thoughts on Federal Mid-Term Elections

It’s been a “challenging” regulatory year for the beverage industry, American Beverage President and CEO Kevin Keane reminded participants during Beverage Digest’s Future Smarts conference in New York on Dec. 15. A new U.S. president and a new Congress brought new

]]> http://www.beverage-digest.com/articles/1353 Mon, 22 Dec 2025 07:31:52 -0500 https://www.beverage-digest.com/articles/1353-fs25-american-beverage-ceo-keane-unpacks-challenging-policy-year Keane-282resized.jpg FS25: Coke, Keurig Dr Pepper CMOs Break Down Technology Drivers Technology Boosts Coke’s Marketing Effectiveness Up to +300% Keurig Dr Pepper Hires from Oracle, Google Brand AI Agents Assist KDP Marketers on Packaging, Advertising, Sales Beverage Digest hosted on-stage conversations with the global CMOs of both Coca-Cola and Keurig Dr Pepper during its Future Smarts conference in New York on Dec. 15. The thrust of the discussion centered on digital technology — including artificial intelligence — in marketing operations, data-driven... Technology Boosts Coke’s Marketing Effectiveness Up to +300%

Keurig Dr Pepper Hires from Oracle, Google

Brand AI Agents Assist KDP Marketers on Packaging, Advertising, Sales

Beverage Digest hosted on-stage conversations with the global CMOs of both Coca-Cola and Keurig Dr Pepper during its Future Smarts conference in New York on Dec. 15. The thrust of the discussion centered on digital technology — including artificial intelligence — in marketing operations, data-driven...

]]> http://www.beverage-digest.com/articles/1352 Mon, 22 Dec 2025 07:27:24 -0500 https://www.beverage-digest.com/articles/1352-fs25-coke-keurig-dr-pepper-cmos-break-down-technology-drivers FS25: PepsiCo U.S. Beverages CEO Krishnan Goes Deep on Turnaround Strategy PepsiCo Beverages US CEO Ram Krishnan participated in on-stage discussion at Beverage Digest’s Future Smarts Conference in New York on Dec. 15. That morning, the company announced the promotion of Krishnan to CEO of PepsiCo North America, where he will oversee food and beverage operations starting ... http://www.beverage-digest.com/articles/1351 Mon, 22 Dec 2025 07:20:41 -0500 https://www.beverage-digest.com/articles/1351-fs25-pepsico-us-beverages-ceo-krishnan-goes-deep-on-turnaround-strategy Main3.jpeg resizedram-122.jpg Coca-Cola Announces Braun as Next CEO Coca-Cola just announced that EVP and COO Henrique Braun will be the company’s next CEO beginning March 31 of next year. He succeeds Chairman and CEO James Quincey, who will become executive chairman after nine years as CEO. Braun will also become... Coca-Cola just announced that EVP and COO Henrique Braun will be the company’s next CEO beginning March 31 of next year. He succeeds Chairman and CEO James Quincey, who will become executive chairman after nine years as CEO. Braun will also become...

]]> http://www.beverage-digest.com/articles/1349 Wed, 10 Dec 2025 17:47:22 -0500 https://www.beverage-digest.com/articles/1349-coca-cola-announces-braun-as-next-ceo Braun Wide.jpg PepsiCo North America Refranchising 'Not Under Consideration,' CEO Says PepsiCo held an investor conference call this morning to answer questions about the company’s new "commercial and financial priorities” formed as part of ... http://www.beverage-digest.com/articles/1348 Tue, 09 Dec 2025 10:00:26 -0500 https://www.beverage-digest.com/articles/1348-pepsico-north-america-refranchising-not-under-consideration-ceo-says PepsiCo, Activist Elliott Settle on Growth Priorities PepsiCo just announced a set of "commercial and financial priorities" that are supported by PepsiCo shareholder Elliott Investment Management following "constructive engagement." Elliott argued in an early September report that PepsiCo was... PepsiCo just announced a set of "commercial and financial priorities" that are supported by PepsiCo shareholder Elliott Investment Management following "constructive engagement."  

Elliott argued in an early September report that PepsiCo was...

]]> http://www.beverage-digest.com/articles/1347 Mon, 08 Dec 2025 17:15:43 -0500 https://www.beverage-digest.com/articles/1347-pepsico-activist-elliott-settle-on-growth-priorities Sports Drink Category Posts Weak 2025 So Far at U.S. Retail Green Sheet: Category Performance for First Nine Months Last year’s slide for the US sports drink category at retail has continued through 2025, according to... Green Sheet: Category Performance for First Nine Months

Last year’s slide for the US sports drink category at retail has continued through 2025, according to...

]]> http://www.beverage-digest.com/articles/1340 Wed, 03 Dec 2025 11:22:51 -0500 https://www.beverage-digest.com/articles/1340-sports-drink-category-posts-weak-2025-so-far-at-us-retail Global Perspective: Mexico Leads on Total Per Capita Soda Consumption Several countries across the Americas hold the highest per capita consumption rates for carbonated soft drinks (CSD), according to BD analysis of 2025 estimates by researcher Euromonitor. Mexico posted the highest per capita soda consumption for retail stores and fountain/foodservice locations combined, at... Several countries across the Americas hold the highest per capita consumption rates for carbonated soft drinks (CSD), according to BD analysis of 2025 estimates by researcher Euromonitor. Mexico posted the highest per capita soda consumption for retail stores and fountain/foodservice locations combined, at...

]]> http://www.beverage-digest.com/articles/1339 Wed, 03 Dec 2025 11:20:16 -0500 https://www.beverage-digest.com/articles/1339-global-perspective-mexico-leads-on-total-per-capita-soda-consumption New RBC Report Examines Five Forces Shaping Consumer Staples How Should Executives, Investors, and Government Officials Respond? In a new report called “The Great Recalibration: Forces of Exponential Change,” researchers at RBC Capital Markets including beverages analyst Nik Modi defined five new... How Should Executives, Investors, and Government Officials Respond?

In a new report called “The Great Recalibration: Forces of Exponential Change,” researchers at RBC Capital Markets including beverages analyst Nik Modi defined five new...

]]> http://www.beverage-digest.com/articles/1341 Wed, 03 Dec 2025 11:00:01 -0500 https://www.beverage-digest.com/articles/1341-new-rbc-report-examines-five-forces-shaping-consumer-staples Lead.jpg