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Powdered

Home » Topics » Powdered
  • February 16, 2023

    Hoist Looks for Capital to Make Timely Retail Push

    ’We’re Not Desperate,” Co-founder Says, Thanks to Military Focus.

    Military-focused isotonic brand Hoist is on the hunt for outside investment capital to help fund a deeper and eventually wider push into traditional retail markets, according to the brand’s founders. Hoist currently derives more than half of its revenue from US military sales, Co-founder and President Kelly Heekin told BD in an interview. Outside of the armed forces, Hoist’s traditional retail footprint comprises about...

  • December 19, 2022

    Keurig Dr Pepper, Nutrabolt Look to ‘Supercharge’ Energy Category with C4

    Keurig Dr Pepper followed its surprise $50 million November investment in
     Athletic Brewing with a far larger deal in December – an $863 million investment in C4 performance energy drink maker Nutrabolt. KDP also becomes Nutrabolt’s long-term sales and distribution partner. While ready-to-drink C4 ...


  • November 9, 2022

    Briefs: November 9, 2022

    Bang Energy, whose parent company has filed for bankruptcy protection, announced today that it will expand to the UK and Ireland. Meanwhile, the brand told retailers and distributors last week that the words “Fuel Your Destiny” will replace “Super Creatine” at the top center of the brand’s

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  • July 15, 2022

    Opening Thoughts: July 15, 2022

  • June 23, 2022

    Briefs: June 23, 2022

  • February 9, 2022

    Briefs: February 9, 2022

  • September 16, 2021

    Opening Thoughts: September 16, 2021

  • September 16, 2021

    Briefs: September 16, 2021

  • 2 gatorlyte lineup
    May 25, 2021

    Gatorade Chief O’Brien Sees G Zero as Platform For Broader Functionality

  • 1 header
    April 30, 2021

    Q&A: Nuun CEO Sees Function, Ecommerce as Keys To $250M Sales Target

  • March 3, 2021

    Briefs: March 3, 2021

  • Ce
    January 19, 2021

    Report: Will Single-Serve Powdered Mixes Disrupt RTD Beverages?

  • December 21, 2020

    Briefs: December 21, 2020

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