This week’s issue covers important discussions swirling within the US bottling systems for Coca-Cola and PepsiCo. One story relates to Coke’s new alcohol beverage strategy (pg. 6). The other involves to PepsiCo’s distribution strategy for Gatorade (pg. 2). Make sure not to miss them. Separately, recent product launches including Coca-Cola Starlight (pg. 15) and Nitro Pepsi (pg. 16) got me thinking about how important it is for snack and beverage brands to reach young consumers. As a beverage writer, I am fortunate to have a built-in focus group...
Niagara, the country’s largest private label bottled water producer and a co-packer for companies including Coca-Cola, informed retailers this week that rising input costs will force a wholesale price increase on March 1. Niagara is battling higher supplier costs for...
La Colombe Co-founder Todd Carmichael recently stepped down from his role as CEO of the company to spend more time with his newest venture, Rebel Beverage Labs. His first launch under that entity..
