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Brands

Home » Topics » Brands
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    November 2, 2020

    PepsiCo Beverage's Hispanic Business Unit Leader Offers Inside Look

    Earlier this month, PepsiCo CEO Ramon Laguarta announced a set of initiatives and related spending aimed at Hispanic businesses, consumers, communities and employees. Some of that work will pass through the relatively new Hispanic Business Unit of PepsiCo Beverages North America (PBNA), which is now in its third year. In 2020, the company added a similar unit for PepsiCo Foods North America. BD reached out to Esperanza Teasdale, the VP and GM who leads the Hispanic Business Unit for beverages, reporting to PBNA CMO Greg Lyons. Teasdale discussed her team’s work to capture a greater share of the $2.6 trillion in annual spending in the US by Hispanic consumers. As she put it, that market would be equivalent to the eighth largest country in the world. The following has been edited for clarity and space:

  • Bubly
    October 13, 2020

    Sodastream CEO Hopes to Add Pepsi Brands in US

    PepsiCo announced last week that it will launch Bubly-branded flavor drops for use with its do-it-yourself SodaStream sparkling water appliance. In an interview, SodaStream International CEO Eyal Shohat said he isn’t concerned that the drops will ... 

  • Dont quit wide
    September 11, 2020

    Don’t Quit Eyes $3.0 Billion Adult Nutrition Category

    Don’t Quit, the ready-to-drink protein drink launched last month by LA Libations and fitness guru Jake Steinfeld, is headed for 5,000 retail doors by the end of year, according to LA Libations Co-founder Danny Stepper ...  Learn how the deal came about and where the brand is headed.

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  • Coke truck
    September 11, 2020

    Coke Names Operational Leaders in Global Shuffle

  • Polar beverages 2
    August 12, 2020

    KDP Looks to Make Polar Seltzer No. 1

  • Truck header
    July 1, 2020

    Buffalo Rock Pepsi to Distribute RC Cola, KDP Portfolio

  • July 1, 2020

    Recessionary Private Label Shift Not So Simple

  • Nestle header
    June 23, 2020

    Nestlé Looks To Shed Pure Life, Arrowhead

  • Sparkling header
    June 9, 2020

    Sparkling Water Results

  • Whitestown facility rendering
    June 9, 2020

    Coke Consolidated May Add Indiana Production Capacity

  • Header
    June 9, 2020

    Monster Unleashed. What's Next For Coke And Monster?

  • May 19, 2020

    Q1 CSDs At Retail. KDP Adds Dollar, Volume Share

  • Bang stock web
    May 6, 2020

    PepsiCo CFO Discusses Bang Distribution Deal

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