First Look: Program Explores Potential Alternative to ‘One-Way’ Bottles
June 7, 2022
Since late last year, Coca-Cola Southwest Beverages has run a pilot test in El Paso, Texas to determine whether the returnable glass bottle can work once again in the US. The reusable package remains a staple in some emerging Coca-Cola markets around world, providing affordability for consumers and flexibility for bottlers. BD visited El Paso this week to get an up-close look at the pilot project.
Brand ‘Turns The Page’ On Bolt24. Retains Watermelon Juice, Sea Salt
February 23, 2022
Gatorade will officially announce tomorrow the introduction of a new electrolyte drink called Gatorade Fit, which began reaching store shelves nationally this month. Gatorade Fit targets “nutritionally discerning athletes,” who avoid ...
Hemp Rockstar, Plant-Based Starbucks Energy, Snapple Elements Reboot
October 12, 2021
This year’s NACS trade show in Chicago offered an early glimpse at innovation being sold into US convenience channel retailers for 2022. This story includes a BD slideshow of products featured at the show by Coca-Cola, PepsiCo, Keurig Dr Pepper, and Monster. Below are select highlights based on details provided by the companies and NACS....
This week’s issue touches on a couple of important beverage industry themes that we’re paying a lot of attention to these days. The first is the blurring of product and distribution lines between non-alcoholic and alcoholic beverage categories. Driving this trend is a need by scaled players in both ...