Coke Confirms Pre-Acquisition Notice Filed With FTC
February 19, 2021
Updated Feb. 19, 2021 at 2:15 pm
Coca-Cola has notified US anti-trust regulators that the company plans to acquire a controlling stake in fast-growing sports drink brand BodyArmor, Coke has confirmed to BD. Timing and terms of the pending transaction have...
Package Made from 100% Recycled PET. Includes On-Pack ‘Recycle Me’ Label
February 9, 2021
Today, Coca-Cola will announce the nationwide launch this year of a new 13.2-oz carbonated soft drink bottle. The package is aimed at consumers looking for a smaller portion size and a lower price than the 20-oz soft drink bottle now standard for...
With the global COVID-19 pandemic continuing to spread, Beverage Digest held the first ever virtual version of its annual Future Smarts conference. The Dec. 7 live streamed event featured 11 speakers, including executives from Coca-Cola, PepsiCo, Keurig Dr Pepper, Nestlé Waters and Molson Coors Beverage. Speakers from Coca-Cola United, Kitu Life, Lemon Perfect, and PureCircle offered insights on everything from distribution to consumer trends. Much of the day’s conversation...
Pepsico Has Said It Remains the Exclusive Distributor of Bang in the US.
December 4, 2020
Following Bang Energy’s termination of its 10-year distribution deal with PepsiCo and subsequent lawsuit, BD requested interviews with Bang Founder and CEO John H. “Jack” Owoc and other company officials. Owoc, on behalf of Bang Energy, agreed to answer written questions by email.
Given the high interest in the sudden dispute between Bang, one of the most important energy brands to emerge in recent years, and PepsiCo, a multinational food and beverage company, Bang’s emailed responses to BD’s questions have been included below in full, unedited.
Energy Drink Maker Claims PepsiCo Breach, Interference
December 1, 2020
A 10-year distribution agreement between Bang Energy and PepsiCo that began just eight months ago has devolved into confusion and a lawsuit. On Nov. 25, bang owner Vital Pharmaceuticals, also known as VPX, sued PepsiCo in US District Court in Florida alleging that PepsiCo has breached the agreement and interfered with Bang’s business relationships. The lawsuit, reviewed by BD, comes ...