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Home » Topics » Packaging

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Powerade to Challenge Propel, Blur Energy Category Lines With New Products

Details of Power Water, Ultra Launches
January 16, 2020

Coca-Cola’s Powerade will reassert itself in the US this year with increased marketing and advertising spending, and two major product introductions. A new Powerade Power Water will go head-to-head with PepsiCo’s Propel fitness water for the first time since Propel’s introduction 20 years ago. Like Propel, the sugar-free electrolyte- and vitamin-enhanced Power Water will target lower-impact workout occasions or casual daily hydration. The second new product, Powerade Ultra, will focus on endurance workouts ranging from triathlons to body building...


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461c

FS19 Recap: PepsiCo CSO Simon Lowden

Says ‘Absolutely’ Could Support ‘Transparent’ Bottle Bill. On SodaStream US: ‘Just Grow It.’
December 17, 2019

In October, Simon Lowden was named PepsiCo’s first chief sustainability officer. The job made sense for Lowden, whose 23 years at PepsiCo has included leadership posts in food, beverage and international. Lowden’s most recent prior role was as president of PepsiCo Global Foods. Previous roles have included chief marketing officer for PepsiCo North America Beverages and before that PepsiCo International.

This story is a recap of highlights from his Future Smarts conference appearance Dec. 9 in New York.


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Briefs: October 28, 2019

October 28, 2019
Pepsi Syrup for SodaStream. PepsiCo-owned SodaStream is now selling Pepsi-Cola and Mtn Dew flavor syrups in Sweden and Norway for its at-home beverage maker. Other brands available are...
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cannabis

NACS Showcases CBD-Infused Beverages

Legal Terrain Remains Rocky as C-Store Industry Previews Green Rush
October 15, 2019

Convenience store retailers are among those looking to better understand the hectic and uncertain US market for CBD-infused beverages. A raft of CBD products from ready-to-drink coffees to relaxation shots have flooded the market since Congress legalized industrial hemp production late last year, even though the FDA hasn’t legalized CBD for use in foods and beverages. To help store owners make better sense of the market, the convenience store trade group NACS hosted CBD workshops and a “CBD Pavilion” at the organization’s annual trade show, held this year in Atlanta. The CBD display area was a first for NACS. Underscoring the challenges of the emerging category, the CBD Pavilion ...

A photo gallery with this story catalogs the 25 beverage products on display at NACS’ CBD Pavilion.


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nacspepsi

NACS Innovation Spotlight: KO, PEP, KDP, Nestle

(From News Alert Published Oct. 2)
October 2, 2019

This year's NACS trade show in Atlanta, with exhibits that covered the space of almost two football fields, offered a first look at innovation being sold into retailers for 2020. The products pictured are some of the newest innovations from Coke, PepsiCo, Keurig Dr Pepper and Nestle. These products mostly launch late this year and early next year.


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LowdenQA

Q&A: PepsiCo’s Simon Lowden Talks Single-Use Plastic Backlash and Solutions

US Recycling Has ‘Almost Been Going Backwards.’
October 1, 2019

PepsiCo announced accelerated plastic waste reduction efforts last month, including a new 2025 target to cut the company’s use of virgin plastic for packaging by 35%. Such targets are becoming more critical for beverage makers as consumer backlash against single-use plastic grows. In addition


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briefs

Briefs: July 30, 2019

July 30, 2019

A fast-paced collection of recent news from around the non-alcoholic beverage industry so you go into meetings prepared. Also a great way to feel the industry pulse.


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jones_lemon_long

Jones Soda May Launch CBD Offering By Year-End, CEO Says

New Investor to ‘Drive Jones Soda CBD Strategy.’
July 12, 2019

In an exclusive interview, Jones Soda CEO Jennifer Cue discuses a $9 million investment by Canadian hemp and CBD holding company HeavenlyRX ...


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plnt

Q&A: PLNT Blend Co-Founder Dave Holmes.

SpikedSeltzer creator turns to CBD beverage market. Wants "bad actors" taken out by FDA. Advocates regulatory framework.
June 28, 2019

Dave Holmes created an alcohol beverage category by founding and developing SpikedSeltzer, which he sold to Anheuser-Busch in 2016. Now his ambition is focused on the burgeoning hemp-based CBD...


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Briefs: June 7,2019

June 7, 2019
A fast-paced collection of recent news from around the non-alcoholic beverage industry so you go into meetings prepared. Also a great way to feel the industry pulse.
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