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Innovation

Home » Topics » Innovation
  • Lead
    March 7, 2023

    Expo West 2023: Live Updates

    Beverage Digest is walking the show floor along with about 65,000 other attendees at Expo West in California this week. We'll investigate natural ingredient trends that could one day drive the growing and profitable functional packaged beverage market. We're also looking for what's new within existing ready-to-drink segments and product lines, and talking to the founders and leaders who propel the sector.

    We'll share our observations in live updates here, so check back through the next couple of days.

    Subscribers can email us if there is something specific you'd like to ask about. For those attending the show, feel free to send any noteworthy observations as well.

  • 3 lead
    February 1, 2023

    Richard’s Rainwater Turns Showers into Growth Spurt

    Brand Backed By Former Hedge Fund Owner, Major League Pickleball Founder

    Richard’s Rainwater has spent the last couple of years making sure the brand won’t be ignored. Fresh off a 2021 Series A funding round that was north of $10 million, the Austin, Texas-based packager of actual rainwater has been expanding shelf presence at retailers including Kroger, Albertson’s and HEB, adding production capacity, and executing an aggressive publicity campaign. If you hadn’t heard of the still nascent brand previously, you’d be...

  • Lead
    October 20, 2022

    Sports Biz Journalist Darren Rovell Launches Spiced Kickstand Cocktails

    Darren Rovell, the journalist, investor, and social media influencer who wrote the literal book on Gatorade, is bringing heat to the fast-growing canned cocktail market. Rovell, who has 2 million Twitter followers and is credited with introducing the late Kobe Bryant to BodyArmor co-founder Mike Repole, had his lightbulb moment 10 months ago while drinking spicy cocktails. That inspiration has since led to a brand called KickStand Cocktails and a newly landed $2 million investment round. The ready-to-drink cocktail blends vodka and fruit juice with artisanal spice, which Rovell says is the key differentiator. KickStand enters a canned cocktail market that is expected to grow by an average of +11.6% through 2032, according to researcher Future Market Insights. As consumers move on from the hard seltzer craze to...


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  • 2   lead edit b
    September 22, 2022

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  • August 18, 2022

    Bottler Liberty Coke Embraces Paper 6-Pack Holder to Replace Plastic Rings

  • Air up large
    August 18, 2022

    Closer Look: Air Up Promises “Scent-Flavored” Water

  • 4 ale 8 blackberry
    July 15, 2022

    What’s Life Like These Days for Regional Soda Brand Ale-8-One?

  • July 15, 2022

    All Sport Owner Jel Sert Parlays Fla-Vor-Ice Popsicle Empire into Boozy Extension

  • June 23, 2022

    Honest Co-Founder Goldman Won’t Chase DSD as He Launches Organic Bottled Tea

  • June 23, 2022

    Opening Thoughts: June 23, 2022

  • June 7, 2022

    Briefs: June 7, 2022

  • 2 lead alt
    June 7, 2022

    Coca-Cola Southwest Beverages Tests Returnable Glass Bottles in Texas

  • May 9, 2022

    Opening Thoughts: May 9, 2022

Read More
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