Outsmart your competitors by mastering the Keurig Dr Pepper Distribution System.

Beverage producers and distributors influence every corner of the U.S. supply chain, direct store delivery system and retail landscape. The Keurig Dr Pepper System is a critical tool for bottlers, suppliers, franchise companies, analysts, investment bankers, marketing executives and anyone else whose businesses depend on understanding this essential part of the fast-changing U.S. beverage industry.

Subscribe Your Way

What is The Keurig Dr Pepper System?

• This downloadable PDF product includes high-quality maps of the KDP system - both KDP’s route to market, and territory-by-territory distribution for brand Dr Pepper.
• The book also includes an “Introduction to the Keurig Dr Pepper System,” as well as recent facts and figures describing the system’s reach.

Why This Matters:

• The industry has historically thought about Coke, Pepsi, and the Independent bottlers as the “Red,” “Blue” and “White” systems.
• Since the formation of Keurig Dr Pepper in 2018, a fourth system has grown in size, scale, and share relevance. We are calling it the "Maroon System".
• This product details:
  1. The Maroon System - which is KDP’s company-owned route to market for its owned brands, as well as partner brands such as Nutrabolt C4, Electrolit, and La Colombe.
  2. The territory structure for KDP’s flagship brand, Dr Pepper, which stretches across the Coke, Pepsi, and independent distribution systems in the U.S.

Always Current.

• Purchasers gain immediate access to the most recent system book -- plus continuous updates for 1 year. When territory acquisitions occur or we make an improvement to the resource, we will notify you when the updated book is available for download.
• Keep your subscription renewed annually and you will always have the most up-to-date book as a reference guide on your computer or smartphone.

WHAT YOU GET

Digital content. Immediate PDF download of The Keurig Dr Pepper System.

• Keurig Dr Pepper Route to Market Map
• Dr Pepper (Brand) Territory Affiliation Map
• Dr Pepper (Brand) Territory Structure Map and Key
• Keurig Dr Pepper System Primer

Updates Included.  For 1 year from purchase. When a change occurs in the system, we will send you an email notification. Download your updates HERE. Your annual expiration date can be found at beverage-digest.com. Once logged in, click 'My Account’, then ‘Subscriptions.’

How to Purchase

Immediate single-user license for one member of your team: HERE.

Multi-User License for 5 or more designated members of your team: HERE.

Enterprise License for your entire organization, with unlimited veritifed users: HERE.

Online:

We accept all major credit cards as our preferred method of payment. (Assistants -- If using your registered account, enter product user's name into the "shipping" field at checkout.)

Check payable to:

Beverage Digest
PO Box 3147
Lilburn, GA 30048

Request an invoice:
Email - request an invoice.

Questions?:
Contact [email protected].