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Briefs: July 16, 2024

July 16, 2024
A collection of recent developments from around the industry to keep you up to speed...
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Stock Watch: Coca-Cola Outperforms. PepsiCo and Monster Fall. Walmart Hits High.

Celsius Investors Retreat Over Energy Slowdown
July 16, 2024

Coca-Cola’s stock outperformed PepsiCo, Keurig Dr Pepper, and the S&P 500 Consumer Staples index during the first six months of this year. Coca-Cola’s shares grew +8.0%, beating the 7.5% gain by the index while...


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Territory Changes and Deals: June 20, 2024

BlueTriton, Primo Water, Advantage Solutions, L.A. Libations, Athletic Brewing, PepsiCo Beverages North America, Coca-Cola India, and More
June 20, 2024
Collection of key deals from around the industry so you don't miss a beat..
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CSD Volume Decline Abates at U.S. Retail. Pricing, Dollar Growth Slowed

Energy Category Posts Dollar, Volume Gains. Monster, Red Bull Slip
June 6, 2024

Sports Drink Category Lackluster on Weak Gatorade, BodyArmor Performance.

Prime Hydration Rocket Ship Slows.

Sparkling Water Performance Strong, as Sparkling Ice, LaCroix, Polar Add Volume.

Category Green Sheets: CSDs, Energy, Sports, Water (Sparkling, Plain, Enhanced)

Carbonated soft drink (CSD) volume at US retail declined -1.5% during the first quarter of 2024, which was less than


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Noteworthy Launches: Messi Debuts Mas+, Dasani Refresh, Coke Creations Africa Release, Liquid I.V. Branding Revamp, and More

June 6, 2024

Soccer star Lionel Messi and Mark Anthony Brands, maker of White Claw Hard Seltzer, have unveiled a new “hydration beverage” that Messi previously teased to his 502 million Instagram followers. Más+ by Messi is billed as a “a next-generation...


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2023 All-Channel Results: LRB Dollars Rose. Volume Fell. Dr Pepper Edges Out Pepsi-Cola as No. 2 CSD Brand

Most Top-10 LRB Trademarks Posted Dollar Growth, Volume Decline
May 23, 2024

Liquid refreshment beverage sales across all US measured and unmeasured channels in 2023 grew +7.9% by...tables included:

Table 1: U.S. LRB Category Volume and Dollar Performance FY2023

Table 2: Top U.S.Carbonated Soft Drink (CSD) Brands* FY2023

Table 3: Top U.S. Liquid Refreshment Beverages (LRB) Trademarks* FY2023


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Opening Thoughts: May 23, 2024

May 23, 2024
Looking for in-depth sales results and other statistics across the US non-alcoholic beverage industry for 2023? The Beverage Digest data team has just released the 29th Edition of the our annual Fact Book. These performance results differ from the quarterly data published in BD’s newsletter because they include sales of packaged and fountain drinks across all channels, including retail stores and foodservice outlets. This is some of the best data you can get for the price.

Today’s special issue is a top-level view of that annual all-channel Fact Book report. The following pages cover major beverage companies, categories, trademarks, and brands. It’s your quick reference guide to how the biggest players are performing in both liquid refreshment beverages and carbonated soft drinks, and it provides a snapshot of the intense competition in the US beverage business.

For much more detail into the numbers, you’ll want to purchase the full Fact Book, available HERE. This deep report covers CSDs, packaged water, sports drinks, energy drinks, juice, and ready-to-drink coffee, and tea. It includes charts and tables breaking down last year’s results and trends. A comprehensive set of “Datasheets” in Excel format provides brand level detail, grouped by company and category.

This Fact Book and all-channel data is based on Beverage Digest’s evaluation, analysis, and estimates of information obtained both publicly and from confidential sources. The team has organized and maintains the data within a relational database. Our annual industry estimates are fine-tuned as we develop new information.

For nearly three decades, Beverage Digest’s Fact Book has become a trusted tool for the industry, and we are proud to bring you the following overview...


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Branded Bottled Water Leader BlueTriton Pursues Premium Strategy, CEO Says

Growth Priorities Include Aluminum Bottles, Saratoga, Expanded 5-Gallon Reach
April 17, 2024

Bottled water producer BlueTriton is rolling out a new premium aluminum bottle for its Pure Life and regional spring water brands, including Poland Spring, Arrowhead, and Deer Park. The package is among a host of growth priorities for the company, said CEO Joey Bergstein in an interview. BlueTriton was formed about...


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Territory Changes and Deals: April 4, 2024

April 4, 2024
Collection of key deals from around the industry so you don't miss a beat.. Read More
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Private Label Bottled Water Gained Share in 2023

Smartwater, Lifewtr Grew. Dasani, Aquafina Declined
April 4, 2024

Private label offerings gained value and volume share in the plain bottled water segment at US retail last year, according to Beverage Digest full-year data. As shown in the Green Sheet with this story, private label added +3.5 volume share points to reach a 58 market share. On a dollar basis, private label added +1.9 share points to reach just beyond...


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