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Walmart, Coke, PepsiCo, KDP, Key Bottling Leaders to Take Stage at Future Smarts 2023

October 30, 2023

We’re excited to brief you on what to expect at Beverage Digest’s 2023 Future Smarts conference. The main event will take place on Dec. 11 in New York City, with a reception the evening of Dec. 10. The program features accomplished and knowledgeable experts in the world's most profitable beverage market.

Through a series of fast-paced interviews, panels, and presentations in a single productive day, Future Smarts illuminates coming opportunities and challenges for our dynamic industry. Our speakers identify urgent trends and market forces that will drive business performance during the next three to five years – and in some cases longer. 

Here’s a look at what to expect:

The day will begin with Jennifer Mann, who took the helm as president of Coca-Cola North America this past January. I’ll ask her how she will accelerate total beverage growth at Coke’s largest global operating unit at a time when rapidly fragmenting product categories, competitive sets, and market conditions demand both precision and agility.

Then we’ll shift to Karen Jordan. As Chief Supply Chain Officer for PepsiCo Beverage North America, she’ll discuss the evolving set of lessons learned from one of the worst global supply chain disruptions of the past century.

Rounding out the big three US beverage firms, Keurig Dr Pepper Chief Strategy Officer Justin Whitmore will shed light on how recent partnerships with brands including Electrolit, Nutrabolt, and Athletic Brewing will help maximize growth and value.  

Next, I’ll dive deep with our always popular Wall Street analyst panel featuring Goldman Sachs Managing Director Bonnie Herzog, Barclays Managing Director, CHPC & Beverages Analyst, Lauren Lieberman, and RBC Capital Markets Managing Director Nik Modi. I’ll look forward to their views on how consumer sentiment in these volatile times will affect beverage company pricing and volume strategies.

Adams Berzins, senior manager for global stevia application and technical service at PureCircle by Ingredion, will join me for a discussion of the future of sugar reduction at a time when clean labels are an important driver for consumers. (FS23 Headline Sponsor)

Melody Richard, senior vice president for U.S. Pantry at Walmart, will illuminate both sides of the supplier-customer partnership in a discussion covering key consumer, retail, and beverage category trends. Her expertise includes two decades at Coca-Cola.

Then I’ll ask Coca-Cola Consolidated President and Chief Operating Officer Dave Katz about the critical role innovation plays for a major beverage bottler when it comes to products, customer relationships, and manufacturing efficiency.

Next, I’ll lead a discussion with Mobi by MFMsoft founder Nick Karapetian about the importance of using AI-driven technology to capture real-time product sales data in channels that traditionally haven’t had the kind of visibility and interactivity brands need. (FS23 Platinum Sponsor)

Then we’ll ask Buffalo Rock President & Chief Executive Officer Matthew Dent about the independent Pepsi bottler’s diversification strategy on its path to growth. We’ll also talk about the importance of efficiency in a modern manufacturing and distribution environment.

Paul Pisano, the senior vice president of industry affairs and general counsel for the National Beer Wholesalers Association, help make sense of the emerging crossover between two massive beverage sectors – alcohol and non-alcohol. We’ll explore questions of risk and opportunity through his independent beer distributor lens.

That’s not all. Look for more speaker announcements to come.

The day also will include an announcement of winners in our 2023 Beverage Digest Awards. This is a fast way to catch up on the breadth of innovation in our industry.

Future Smarts will be a great way for you to close 2023 with a strong finish and to begin 2024 with a head start.

If you haven’t registered, secure your seat now.

We can’t wait to see you.

Duane Stanford
Editor & Publisher


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NACS: Beverage Makers Reveal 2024 Innovation Aimed at Convenience Retail

Coke Spiced, BodyArmor Zero, Bubly Burst, Dr Pepper Creamy Coconut Among Coming Launches
October 12, 2023

This year’s NACS expo for convenience store operators, held last week in Atlanta, provided a first look at product innovation from beverage makers in advance of Spring shelf resets. Buyers from both chain and independent small-store retailers attend the show. NACS is the primary trade association for the global convenience and fuel retailing industry. BD attended the event to walk the show floor. Here are some of the newest products shown:


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Noteworthy Product Launches: September 27, 2023

September 27, 2023

ShineWater has introduced a new aluminum can package for its vitamin D infused line of flavored waters. The brand will phase out the use of plastic bottles in favor of the 16-oz cans by early 2024, according to the company. Meanwhile,...


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From TV to Retail, Zoa Energy Looks to Grow Awareness CEO Says

Molson Coors Cash, Distribution Muscle to Help
September 27, 2023

‘We Want to be the Most Approachable Energy Drink.’

Zoa Energy, launched more than two years ago by celebrity Co-founder Dwayne “The Rock” Johnson, is seeking a new equilibrium. In a category where the fastest growth is coming from brands like Celsius that appeal to women as much as men, Zoa has brightened its visual identity, slimmed down its can, taken out the sugar, and cast a wider net. “We’re normalizing...


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Noteworthy Product Launches: September 14, 2023

September 14, 2023

Coca-Cola launched its newest limited edition Coke Creations extension this week. Y3000 is said by the company to be “futuristic flavored” and “co-created with human and artificial intelligence.” Y3000, in both Zero Sugar and regular versions, is how a Coke of the future might taste, the company added. Coca-Cola used AI to help generate the...


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Briefs: September 14, 2023

September 14, 2023
A collection of recent developments from around the industry to keep you up to speed...
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Coke Leaders Say Recruiting Consumers Key as Inflation Persists

’You Need More People’ to Grow, CEO Tells Barclays Audience
September 14, 2023
Coca-Cola Chairman and CEO James Quincey and North America President Jennifer Mann sat down on Sept 7 for an on-stage interview with equities analyst Lauren Lieberman at the Barclays Consumer Staples Conference in Boston. A key message from Quincey and Mann was Coca-Cola’s pursuit of...
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New American Beverage CEO Ready to ‘Keep Building’ on Successes

Critics ‘Aren’t Staying Static,’ Keane Says
September 14, 2023

When Kevin Keane joined the American Beverage Association in 2005 as SVP of policy and public affairs, industry issues were well focused on a single category. “We were talking largely about soda pop,” he recalled last week in an interview after being named the U.S. trade group’s CEO late last month. “Now there are so many different products that we're ...


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Opening Thoughts: August 30, 2023

Ninja's New Thirsti Drink System Takes on SodaStream
August 30, 2023

PepsiCo’s SodaStream has new competition from kitchen appliance maker Ninja. The Ninja Thirsti Drink System launched in late July. The company sent me a unit to try. Here are my observations:

— The primary difference in Thirsti versus SodaStream is that drinks are produced by the glass instead of by the bottle. With SodaStream and most other sparkling water appliances, including Aarke and Drinkmate, water is carbonated inside a multi-serve bottle. The user removes the bottle and pours in flavor syrup, shaking the mixture by hand. With Thirsti, water is drawn from a reservoir that is refillable and removable for fridge chilling. Changeable concentrate pods automatically release...


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Briefs: August 30, 2023

August 30, 2023
A collection of recent developments from around the industry to keep you up to speed...
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