Today’s special issue is a top-level view of that annual all-channel Fact Book report. The following pages cover major beverage companies, categories, trademarks, and brands. It’s your quick reference guide to how the biggest players are performing in both liquid refreshment beverages and carbonated soft drinks, and it provides a snapshot of the intense competition in the US beverage business.

For much more detail into the numbers, you’ll want to purchase the full Fact Book, available HERE. This deep report covers CSDs, packaged water, sports drinks, energy drinks, juice, and ready-to-drink coffee, and tea. It includes charts and tables breaking down last year’s results and trends. A comprehensive set of “Datasheets” in Excel format provides brand level detail, grouped by company and category.

This Fact Book and all-channel data is based on Beverage Digest’s evaluation, analysis, and estimates of information obtained both publicly and from confidential sources. The team has organized and maintains the data within a relational database. Our annual industry estimates are fine-tuned as we develop new information.

For nearly three decades, Beverage Digest’s Fact Book has become a trusted tool for the industry, and we are proud to bring you the following overview...

Dr Pepper reached a milestone in 2023, as you’ll learn in today’s newsletter. The brand’s regular-calorie version ended the year... In an interview in this issue (see article), Keurig Dr Pepper’s new CEO Tim Cofer and the company’s previous CEO, Executive Chairman Bob Gamgort, discuss how they plan to maintain Dr Pepper’s performance, including through the recruitment of young consumers. They also address their vision for expanding KDP’s company-owned distribution system, including for brands such as Dr Pepper (which has been a hot topic this week).

You can find these Dr Pepper performance details and much more in BD’s Fact Book, 29th Edition, which we just released last week (order HERE). This in-depth resource covers 2023 sales results and data across the US non-alcoholic beverage industry. The data differs from...

PepsiCo and Lipton have launched a Pure Leaf Zero Sugar Sweet Tea nationally in the US. Sweetened with sucralose and acesulfame potassium, the ready-to-drink bottled tea contains no calories. The drink, packaged in an 18.5-oz single-serve carafe, will retail for $2.49 per bottle. It’s the first zero sugar tea produced in the US by the PepsiCo’s Lipton tea joint venture with Unilever. In an interview with BD, North America Pepsi Lipton Partnership GM Julie Raheja-Perera pointed out that...

PepsiCo has now launched a sweetened sparkling water called Bubly Burst, an answer to Talking Rain’s popular Sparkling Ice. Bubly Burst is an extension of PepsiCo’s flavored sparkling water brand, Bubly, which debuted in 2018. BD previously reported the expected Bubly Burst launch when PepsiCo gave a sneak peek to convenience retailers in October at the NACS show. Bubly Burst will be available nationally starting next week. Flavors are ...

Year-One Progress for C4 Energy Noted. La Colombe RTD Coffee Gets Refresh.

KDP’S Alcohol Related Product Sales Surpass $500M at Retail.

Keurig Dr Pepper hosted an investor update yesterday in New York. The event featured the first in-person investor presentation by COO Tim Cofer, who will take over as...

Coca-Cola’s volume share of the US carbonated soft drink (CSD) market at retail surpassed 40% in 2023, according to BD data. As shown in the table, market leader Coke gained nearly half...