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Home » Fact Book: Frequently Asked Questions
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Fact Book: Frequently Asked Questions

Q: How granular is this data?

A: The Fact Book includes all-channel brand-level volume data, as well as summary data at the national, corporate, category, and trademark level. The Fact Book goes beyond measured retail data to include unmeasured channels such as fountain/foodservice.


Q: Is the Fact Book included with a Beverage Digest Newsletter Subscription?

A: No, the Fact Book is a separate product that is not included in your annual Beverage Digest Newsletter subscription.


Q: Does the Fact Book report volume and value data? 

A: Mostly volume data, although we do report value results for major Liquid Refreshment Beverage categories, as well as the top trademarks.


Q:  What time period does this product cover?

A: Each annual release covers the previous calendar year. The companion Datasheets excel file includes historical brand-level volume, with categories dating back as follows: CSD, 1985. Energy, 1992. Juice, 2020. Coffee, 1997. Tea, 1995. Sports, 1995. Water, 1985.


Q: Does this product cover international markets?

A: This book covers the U.S. non-alcoholic ready-to-drink beverage market.


Q: Which companies are included in this product?

A: Here is a list of companies for which the Fact Book has at least one data point:

Coca-Cola Co.
PepsiCo
Keurig Dr Pepper
BlueTriton Brands
Chesterman
Monster Beverage
Niagara
Arizona
PAI Partners
CG Roxane
Red Bull
National Beverage
Capri Sun
Ocean Spray
Nestlé
Milo’s
Talking Rain
Polar Beverages
Wonderful
Danone North America
Harvest Hill
Vital Pharmaceuticals
Florida’s Natural
Turkey Hill Dairy
Abbott
Red Diamond
Celsius
Spindrift
Joint Juice
Hint Water
Bolthouse
Cheerwine
Pisa Pharmaceutical
Atkins
Fairlife
Nutrabolt
Wis-Pak
Orgain
Double Cola
Kitu Life
Living Essentials
Califia Farms
Liquid Death
Jones Soda
Johanna Foods
La Colombe
Unique Beverages
High Brew
JAB Holdings
Dr Pepper Snapple
Sunny Delight
Snapple
BodyArmor
Keurig Dr Pepper
Gilmour
Primo
Rockstar
Cadbury
Big Red
Vita Coco
Kraft Foods
Hansen Beverage
Mistic
Fuze Beverage
Deja Blue
Schweppes
Hydrive Energy
Clearly Canadian
Royal Crown
Quaker Oats
Core Organic
Honest Tea
Procter & Gamble
Cadbury Schweppes
Starbucks
Refresco
Triarc
TreeSweet Products



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