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Home » Topics » Technology

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Territory Changes and Deals: February 20, 2024

February 20, 2024
Collection of key deals from around the industry so you don't miss a beat...
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Future Smarts Highlights From Coke, PepsiCo, KDP Leaders

Coke North America President Mann to Keep Volume Pressure in Focus. PBNA Supply Chain Chief Jordan Talks AI, Automation, Electric Trucks. Whitmore Intent on Territory Optimization. Watching U.S. Alcohol Sector.
December 19, 2023
Beverage Digest hosted its annual Future Smarts conference in New York on Dec. 11. The day’s lineup of speakers included leaders from three of the largest US beverage companies — Coca-Cola, PepsiCo, and Keurig Dr Pepper. The executives sat for interviews on stage with Beverage Digest Editor & Publisher Duane Stanford. Below are highlights from those discussions. Takeaways from other sessions will be featured in subsequent issues of this newsletter...
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Costa Coffee Looks to Lead On ‘Intelligent Coffee,’ U.S. Strategy Head Says

Sees Chance to Elevate C-Store Java with Espresso and Technology
November 30, 2023

US Retail Stores Provide Consumer Experience to Seed Brand, Leader Says.

In Atlanta’s trendy and redeveloping historic West End neighborhood, the location for Coca-Cola’s newest Costa Coffee retail shop speaks to the brand’s aspiration. The cafe is a short walk from the Atlanta Beltline, a multi-use trail and revitalization project that attracts droves of active young Atlantans for everything from jogging and dog walking to brewpub hopping. These are the kinds of people that seek premium-priced coffee and have the means to pay for it. The new Costa store, a few miles from...


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Opening Thoughts: November 30, 2023

November 30, 2023

We just announced the finalists for our 2023 Beverage Digest Awards. Winners in 13 drink categories will be named at Future Smarts in New York on Dec. 11.

There are a few trends worth noting from this year’s roster of finalists:

— A range of teas came to the forefront. Vying for Best Premium Drink is a Blue Tea Jasmine variant from Rishi’s line of Sparkling Botanicals, as well as a Cold Brew Tea from...


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Silicon Valley Start-Up Uses Tech and Gamification to Boost rPet Supply

Olyns Cube Ready to Scale as Coke, Pepsi Get in Early
November 30, 2023

Coca-Cola and PepsiCo have gotten in on the early stages of a Silicon Valley startup looking to revolutionize the collection of used plastic and aluminum beverage packages at a time when US recycling rates remain persistently low. Coca-Cola highlighted its partnership with Santa Clara, California-based...


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Briefs: October 12, 2023

October 12, 2023
A collection of recent developments from around the industry to keep you up to speed...
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People: October 12, 2023

October 12, 2023

The latest industry executive moves to keep you in the know...


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NACS: Beverage Makers Reveal 2024 Innovation Aimed at Convenience Retail

Coke Spiced, BodyArmor Zero, Bubly Burst, Dr Pepper Creamy Coconut Among Coming Launches
October 12, 2023

This year’s NACS expo for convenience store operators, held last week in Atlanta, provided a first look at product innovation from beverage makers in advance of Spring shelf resets. Buyers from both chain and independent small-store retailers attend the show. NACS is the primary trade association for the global convenience and fuel retailing industry. BD attended the event to walk the show floor. Here are some of the newest products shown:


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Noteworthy Product Launches: July 25, 2023

July 25, 2023

Media personality and author Jay Shetty and his YouTuber wife Radhi Devlukia-Shetty have launched an adaptogenic, zero sugar sparkling tea brand called Juni in four flavors: Raspberry, Lemon Green Tea, Peach Green Tea, and Tropical Green Tea....


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Opening Thoughts: July 12, 2023

July 12, 2023

For years, juice has been off limits for consumers who avoid sugar. Juice drinks, which generally contain very little actual juice and high sugar content, were certainly a no-no for these consumers. Then even 100% juice fell out of favor, despite a health halo, as warnings about sugar mounted, especially when it came to children. Sales of 100% OJ have declined for almost two decades, before the Covid pandemic brought a short reprieve. PepsiCo even sold off a majority stake of its Tropicana business to private equity firm PAI partners in 2021 to focus on higher growth products.

But there is now some innovation to keep an eye on, with major juice brand Tropicana recently launching a Zero Sugar line of lemonade and fruit punch juice drinks with no artificial sweeteners. The products contain either 3% or 5% juice and are sweetened with stevia instead of sugar. Tropicana marketers pitch the new Zero Sugar line as “guilt-free.”

I don’t usually review products, but I’ve tried the new Tropicana Zero Sugar line and the drinks are good. This is surely due to advancements in no-calorie sweetener technology.

Tropicana is no stranger to stevia, having launched a stevia-sweetened product called Trop50 way back in 2009 just after the FDA made no objection to the natural sweetener’s use in food. The lower-sugar product (50% less than pure OJ) became a bright spot for the brand’s OJ lineup — but it still contained sugar. Trop50 addressed not only the sugar barrier, but also an aversion to artificial sweeteners expressed by some consumers (whether justified or not).

Stevia technology — and sweetener systems in general — have come a long way since. Tropicana’s line of ...


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