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Functional

Home » Topics » Functional
  • June 17, 2026

    Noteworthy Launches: Poppi Lemonade. Barron Trump's Sollos. Tom Brady's Good Nut. Sparkling Ice Guava Passionfuit.

    PepsiCo-owned Poppi has added a Lemonade flavor to its prebiotic soda lineup. The drink is available in 12-oz cans exclusively on Amazon. Each can contains 5g of sugar. Poppi is also releasing a summer Bombshell 12-pack featuring Lemonade, Love Island x Punch Pop, Lemon Lime, Orange Cream, Strawberry Lemon, and Wild Berry.

    Barron Trump's yerba mate brand Sollos has released its first product, according to

  • June 17, 2026

    Territory Changes and Deals: KDP. Ingredion/Tate & Lyle. Smartwater/Pvolve [Water Green Sheet]. Perrier. PepsiCo-Gatik.

    A collection of key deals from around the industry so you don't miss a beat...
  • June 4, 2026

    Noteworthy Launches: BodyArmor Fit. Poppi Minis. Muscle Milk Revamp. Ghost Powder Sticks. Accelerator Flavor. Starbucks Refresher.

    Coca-Cola's BodyArmor has launched BodyArmor Fit, the brand's first sparkling sports drink, in 12-oz slim cans. Each can contains 290mg of electrolytes, 60mg of caffeine, choline, and green tea extract, with zero sugar and no artificial flavors, sweeteners, or dyes. Flavors are Mixed Berry, Tropical Passionfruit, Citrus Grapefruit, Orange Mango, and Watermelon Lime. NFL quarterback Joe Burrow is fronting the launch campaign.

    Poppi has launched 7.5-oz mini cans at Walmart stores and online in flavors Cream Soda, Shirley Temple, and Wild Berry in single cans and 6-packs...

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  • June 4, 2026

    Opening Thoughts: Ice, Purple Corn and the Art of Premium

  • May 15, 2026

    Territory Changes and Deals: KDP. Poppi. Olipop. Coke Consolidated. Brown-Forman. PepsiCo. Swoon. ReLid. Gorgie

  • May 15, 2026

    Noteworthy Launches: ARIH. Fresca Hard. Bubly Pop. Plezi. Tropicana Hydrate. Hoplark. Slice Dirty Soda.

  • May 15, 2026

    People: Poppi. Nutrabolt. Coke. Surgeon General. Yerba Madre

  • April 23, 2026

    Noteworthy Launches: America250. Ozarks Coca-Cola/Dr Pepper. Ghost Energy. Prime. Poppi. Mitra9. Vital Proteins. Full Throttle. Nos. Liquid Death

  • Web
    April 23, 2026

    Gatorade Restages Around Science-Backed Hydration for Everybody

  • March 25, 2026

    Noteworthy Launches: Gatorade. Powerade. Costco Energy. Primo Saratoga. Path Sports. Elmhurst Protein. Dunkin'. Bubly Wine. Simply Spiked. Crooked Pop. Super Lyte.

  • March 25, 2026

    Briefs: SNAP Soda Lawsuit. Latest 4-Week Category Results. CT Considers Soda Tax. Diet Coke on Social. New Coke, Sprite, Pibb Marketing. Beyond Meat Beverage Expansion. Mexico Wants More Sugar Coke. Coke Consolidated Plant Accident.

  • March 25, 2026

    Territory Changes and Deals: Danone-Huel. Refresco. Celsius. Costa-Buc-ee's. Coke United. IMG-PepsiCo.

  • March 25, 2026

    Chobani's La Colombe, Coke's Fairlife to Add Capacity in Michigan [Green Sheets]

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