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Functional

Home » Topics » Functional
  • May 9, 2022

    Muscle Milk Lifts Sales With Broader Fitness Focus

    PepsiCo’s emphasis on a broader array of fitness-minded consumers appears to be paying off for Muscle Milk, which PepsiCo acquired in early 2019. The brand grew by about +15% in 2021, compared to...

  • 1 lead
    April 19, 2022

    Bang Energy Faces $175M Payment for Alleged Trademark Infringement

    The legal rancor in recent years involving Bang Energy and Monster Energy took a surprising turn last week after a California court filing revealed an arbitrator’s $175 million ruling against Bang maker Vital Pharmaceuticals (VPX). The development has implications as well for Bang Energy distributor PepsiCo.

  • March 17, 2022

    Briefs: March 17, 2022

    A collection of recent developments from around the industry to keep you up to speed...

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  • March 17, 2022

    Territory Changes and Deals: March 17, 2022

  • March 17, 2022

    U.S. Non-Carb Results at Retail 2021

  • February 23, 2022

    Opening Thoughts: February 23, 2022

  • February 23, 2022

    Briefs: February 23, 2022

  • February 23, 2022

    Territory Changes and Deals: February 23, 2022

  • 2 g fit
    February 23, 2022

    Gatorade Launches 'Gatorade Fit' Electrolyte Drink. Puts ‘Healthy’ On Label

  • February 9, 2022

    Briefs: February 9, 2022

  • February 9, 2022

    Territory Changes and Deals: February 9, 2022

  • 3 chemistry
    February 9, 2022

    Canopy Growth’s ‘Total Mood Management’ Strategy

  • February 9, 2022

    Opening Thoughts: February 9, 2022

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