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Functional

Home » Topics » Functional
  • July 8, 2026

    Noteworthy Launches: Alani Nu Purple Cotton Candy. Trumpdrive Energy. Mountain Dew Slurpee

    Alani Nu has launched Purple Cotton Candy, a limited-edition energy drink developed with multi-platinum artist Becky G. The grape-forward twist on the brand's existing Cotton Candy flavor comes in 12-oz cans with 200mg of caffeine, zero sugar, and 10 calories. The variant is available at retailers nationwide and online at $29.99 per 12-pack...

  • July 8, 2026

    Territory Changes and Deals: Coke India IPO. Niagara Buys Absopure. Coke Northampton Closes. Costa Coffee Restructuring. Danone Buys Made Group. Coke-Marriott Rollout. Kroger Buys Giant Eagle.

    Collection of key deals from around the industry so you don't miss a beat..
  • June 17, 2026

    Noteworthy Launches: Poppi Lemonade. Barron Trump's Sollos. Tom Brady's Good Nut. Sparkling Ice Guava Passionfuit.

    PepsiCo-owned Poppi has added a Lemonade flavor to its prebiotic soda lineup. The drink is available in 12-oz cans exclusively on Amazon. Each can contains 5g of sugar. Poppi is also releasing a summer Bombshell 12-pack featuring Lemonade, Love Island x Punch Pop, Lemon Lime, Orange Cream, Strawberry Lemon, and Wild Berry.

    Barron Trump's yerba mate brand Sollos has released its first product, according to

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  • June 17, 2026

    Territory Changes and Deals: KDP. Ingredion/Tate & Lyle. Smartwater/Pvolve [Water Green Sheet]. Perrier. PepsiCo-Gatik.

  • June 4, 2026

    Noteworthy Launches: BodyArmor Fit. Poppi Minis. Muscle Milk Revamp. Ghost Powder Sticks. Accelerator Flavor. Starbucks Refresher.

  • June 4, 2026

    Opening Thoughts: Ice, Purple Corn and the Art of Premium

  • May 15, 2026

    Territory Changes and Deals: KDP. Poppi. Olipop. Coke Consolidated. Brown-Forman. PepsiCo. Swoon. ReLid. Gorgie

  • May 15, 2026

    Noteworthy Launches: ARIH. Fresca Hard. Bubly Pop. Plezi. Tropicana Hydrate. Hoplark. Slice Dirty Soda.

  • May 15, 2026

    People: Poppi. Nutrabolt. Coke. Surgeon General. Yerba Madre

  • April 23, 2026

    Noteworthy Launches: America250. Ozarks Coca-Cola/Dr Pepper. Ghost Energy. Prime. Poppi. Mitra9. Vital Proteins. Full Throttle. Nos. Liquid Death

  • Web
    April 23, 2026

    Gatorade Restages Around Science-Backed Hydration for Everybody

  • March 25, 2026

    Noteworthy Launches: Gatorade. Powerade. Costco Energy. Primo Saratoga. Path Sports. Elmhurst Protein. Dunkin'. Bubly Wine. Simply Spiked. Crooked Pop. Super Lyte.

  • March 25, 2026

    Briefs: SNAP Soda Lawsuit. Latest 4-Week Category Results. CT Considers Soda Tax. Diet Coke on Social. New Coke, Sprite, Pibb Marketing. Beyond Meat Beverage Expansion. Mexico Wants More Sugar Coke. Coke Consolidated Plant Accident.

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