
The US sparkling water category grew almost +10% by value during the first half of this year on both volume (+4.7%) and pricing (+4.8%) gains. The performance was helped by category leader LaCroix, as well as Coca-Cola brands Aha and Topo Chico. All three brands posted dollar sales growth.
KDP PRICING POWER. Keurig Dr Pepper-distributed Polar Seltzer grew dollar sales after pricing that jumped +8.2%. That pricing growth was bested only by KDP-owned Canada Dry sparkling water at +10%. The brand, which is a sixth the size of Polar, posted a double-digit percentage volume and dollar sales decline. Canada Dry was likely impacted by supply shortages driven by scarce aluminum can availability in the US.
PEPSICO, NESTLÉ/BLUE TRITON. A +4.6% pricing gain for PepsiCo’s Bubly was almost entirely offset by volume declines. The brand lost dollar and volume share. Elsewhere, Nestlé’s Perrier and S.Pellegrino brands posted dollar sales gains on higher pricing as volume was almost even. In the middle of the period covered by the table below, Nestlé’s regional brands including Poland Spring and Arrowhead were acquired by Blue Triton Brands.
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