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HQA

7-Eleven Executive Reveals Blueprint for Emerging Brands

Invite-Only Internal Event Hacks Incubation Process. Store Tests Aim to ‘Break Though All the Noise’ Bombarding Consumers
November 26, 2019

7-Eleven hosted its second-annual “Brands With Heart” event to get an early and organized look at the crowded pipeline of US food and beverage startups. BD spoke to Harkness to better understand 7-Eleven’s strategy around emerging brands.


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Non-Carb Category and Brand Results, First-Nine Months of 2019

Private Label Bottled Water Gains as Leaders Nestle, Coke and PepsiCo Shed Share. Tea and Sports Drink Volumes Decline
November 13, 2019

Private label offerings, which account for half of the plain bottled water market at retail, added 4 share points during the first nine months of this year, according to data tracked by BD. As shown in the Green Sheet attached to this issue,


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wwf2

'Every Bottle Back' Initiative: Closer Look at WWF's Plastic Tracking Tool

November 13, 2019

On October 29, Coca-Cola, PepsiCo and Keurig Dr Pepper announced a joint US initiative organized by the American Beverage Association to reduce plastic waste from bottles. The program, called “Every Bottle Back,” will incorporate expertise from the World Wildlife Fund, the Recycling Partnership and Closed Loop Partners, according to the ABA. A key pillar of the initiative will be to reduce the use of new plastic for beverage packaging. Progress toward that goal will be measured with a tracking tool being developed by the World Wildlife Fund. BD wanted to know more about the tool, so we spoke to WWF Materials Lead Alix Grabowski.


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aha3

Coca-Cola Details Launch Plans for New Aha Sparkling Water

Brand to Challenge LaCroix, Bubly, Polar; Looks to Make Up Lost Ground.Punchier Flavors, Trendy Flavors and Caffeine Lead Effort to Stand Out From Crowd
November 13, 2019

Coca-Cola has now confirmed details of its mainstream sparkling water launch, which we first wrote about in August (BD 8/29/19). Called Aha, the brand’s March debut will challenge National Beverage’s LaCroix and PepsiCo’s Bubly. Until now, Coke has resisted entering the mainstream sparkling water category with a sweeping challenger, opting instead for line extensions of Dasani and Smartwater, plus Topo Chico. Aha marks a reversal of that strategy as Coca-Cola aims to capitalize on the struggles of market leader LaCroix while slowing down the relatively unchecked growth of category disruptor Bubly. Aha’s success will depend largely on Coke’s ability to grab consumers’ attention in a crowded category that offers little differentiation between mainstream formulas.


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Coca-Cola-Femsa-Logo

Mexico’s Femsa Hasn’t Lost Interest in US, Despite Texas Blockade

Meanwhile, Could Femsa Really Sell Stake in Coke Bottler?
November 13, 2019

During an Oct. 28 conference call with analysts, Femsa CEO Eduardo Padilla said the Mexico-based company remains interested in expanding into the US convenience store market. The company, which controls Latin American bottler Coca-Cola Femsa, also owns Oxxo, the largest chain of convenience stores in Mexico and Latin America with about 18,000 locations. Padilla’s comment was in response to


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newsalert

Coke, Pepsi, Dr Pepper to Cut Plastic Waste Together

Will Spend $100M to Improve US Recycling
October 29, 2019

In Washington DC, Coca-Cola, PepsiCo and Keurig Dr Pepper announced a joint US initiative organized by the American Beverage Association to reduce plastic waste from bottles. The program, called...


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Stock Watch: YTD Beverage, Retailer Share Price Performance

Coke Consolidated, Target Soar. National Beverage, UNFI Suffer Heavy Declines
October 28, 2019

Beverage company stocks tracked by BD have generally fared well this year through Oct. 21. Coca-Cola Consolidated led gainers with an almost...


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International Perspective: 3Q Coke, Pepsi Global Volumes

Latin America Results Mixed
October 28, 2019

Beverage volume sales gains in Brazil decelerated for both Coke and PepsiCo during the third quarter, while each of the companies showed improvement in China. For Coke, Japan posted a lower...


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vpx

Judge Says Bang Owner ‘Fails’ to Meet Requirements to Stop Monster Reign

Bang’s Reign to Launch Next Month, CEO Says
October 28, 2019

A federal judge in Florida has denied a request for a preliminary injunction by Bang Energy-owner Vital Pharmaceuticals (VPX) to stop Monster Beverage from distributing its Reign Total Body Fuel energy drink in its current trade dress. In March...


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celsius

Celsius, Adrenaline Shoc See Expansion

October 15, 2019

BD caught up with Celsius and A Shoc during the recent NACS show in Atlanta. Celsius CEO John Fieldly said the company has embarked on aggressive plans to...


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