Two Years After Refranchising, Bottler Hits Stride in US
September 17, 2019
The past year has been good for Coca-Cola Southwest Beverages (CCSWB). The Dallas-based bottler, controlled by Mexico’s Arca Continental, took home the 2019 Candler Cup as Coca-Cola’s best bottler of the year globally. Before that, CCSWB was named Coke North America’s 2018 Market Street Challenge winner as the most improved bottler. And Southwest’s McAllen, Texas production plant earned a President’s Quality Award as CCNA’s No. 1 facility. The accolades rolled in just two years after Arca entered the US market as part of Coke’s massive refranchising of company-owned bottling assets in the US and Canada. In its first year, CCSWB faced Hurricane Harvey, which caused extensive flooding and damage in Houston, a key market. The bottler also faced soaring commodity costs. BD visited Houston recently for a curated market tour that served as a victory lap of sorts. The day was hosted by Coke Southwest executives including COO Jean Claude Tissot, a 21-year veteran of the Coca- Cola system in Latin America. The following recap includes images from the tour and commentary...
A 100% stevia-sweetened variant of Coca-Cola first launched in New Zealand has moved closer to the US. The product, called Coca-Cola Stevia, gets prominent billing on...
Plus, First-Half 2019 Non-Carb Category and Brand Results at Retail
August 29, 2019
During the first half of this year, ready-to-drink tea sales by volume at US retail declined for all four of the largest producers as the category overall...
Company Rebuts Negative Perceptions of Caffeine, Sugar and Taurine
August 9, 2019
Monster Beverage recently surveyed media influencers and opinion leaders about their perceptions of the energy drink category. Monster followed up with a letter sharing some of the findings and rebutting "misconceptions" ...
A new report by Zenith Global found that the global market for bottled alkaline water grew by volume at an average annual rate of about +12% between 2013 and 2018. Zenith analysts expect that average annual volume growth rate to accelerate during...
Coke filed a US trademark application this month to protect the logo for its new Coca-Cola Energy product ahead of a possible launch in its home country. In a July 23 interview, Coke CEO James Quincey said the company is...
Plus, Analyst Reacts to Coke-Monster Arbitration Ruling
July 12, 2019
A three-person arbitration panel has cleared the way for a possible US launch of Coca- Cola’s new canned energy drink, which is already available in Europe and Japan...