For the second time in four years, PepsiCo and key bottling system executives met online instead of in person for an annual meeting to review the next year’s marketing and distribution plan. The following details of the meeting are based on information provided by multiple sources.
Coke’s far-reaching global reorganization raises deep questions for Coca-Cola North America (CCNA). Coke will pare 17 existing global business units to nine. Plus CCNA looks to shed non-carb assets, and a new leader takes over with lessons from Latin America.
Sports Drinks, RTD Tea Grow During COVID-19 (Green Sheet)
August 12, 2020
As Nestlé considers jettisoning most of its North American bottled water business (BD 6/23/20), national brand Pure Life and the company’s regional brands posted...
BD spoke with Keurig Dr Pepper Chief Commercial Officer Derek Hopkins about a long-term national agreement to distribute Polar Seltzer sparkling waters in the US, and more...
While Congress debates the extension of $600-a-week pandemic related unemployment benefits, an informal survey of US beverage distributors finds little support for continuing the Cares Act payments when they expire this week. In general, distribution executives say they...
Covering the first half of 2020, the Green Sheet attached to this newsletter shows corporate and top-10 brand shares for the combined data sets, plus breakouts for major channels. The table within this story shows...
Early in the days of the COVID-19 pandemic in the US, Big Geyser COO Jerry Reda considered delaying the April New York City launch of Lemon Perfect, a cold-pressed lemon water founded by a former college basketball coach. “It is extremely difficult to...