This Spring, LaCroix will launch three new flavors – Beach Plum, Black Razzberry, and Guava Sao Paolo.

PepsiCo launched a number of products in March, including Pepsi Mango. The variant is...

A collection of recent deals to keep you up to speed.

UPDATE:  On March 10, a judge dismissed the case with prejudice after Pisa and PepsiCo reached a confidential settlement.

Neon Zebra. Dr Pepper Zero Sugar. Smartwater+

With prospects for a COVID-19 recovery improving, beverage makers are working their way back to a more normal innovation pattern in the US as retailers prepare to reset store shelves...

Deals from around the beverage industry to keep executives up to speed.

On Dec. 7, an emergency arbitrator ordered Bang Energy owner Vital Pharmaceuticals to stop actions to take distribution back from PepsiCo. VPX must “cease any and all actions” to sell to PepsiCo’s Bang customers, distribute products in PepsiCo’s Bang territories, or “take back” territories or customers from PepsiCo, the arbitrator wrote...

A 10-year distribution agreement between Bang Energy and PepsiCo that began just eight months ago has devolved into confusion and a lawsuit. On Nov. 25, bang owner Vital Pharmaceuticals, also known as VPX, sued PepsiCo in US District Court in Florida alleging that PepsiCo has breached the agreement and interfered with Bang’s business relationships. The lawsuit, reviewed by BD, comes ...

CSD Growth Decelerates. US Carbonated soft drink dollar sales grew +0.3% during the four weeks ending Jan. 25, according to Nielsen data published by Morgan Stanley. That was a deceleration from +1.4% growth in the prior 12-weeks. A -2.8% volume decline during the four weeks...