Beverage Digest. Premium insight, analysis, and data since 1982.
Subscribe
  • Sign In
  • Create Account
  • Sign Out
  • My Account
  • Sign In
  • Create Account
  • Sign Out
  • My Account
Subscribe Now
  • Home
    • Home Page
    • Join our email list!
    • Leadership Team
    • A Message From the Editor & Publisher
    • Contact Us
  • Podcast
    • The Breeze Podcast
  • Fact Book
    • Fact Book 31st Edition
    • Purchase Historical Fact Books
  • Newsletter
    • Subscribe
    • Renew
    • Newsletter Archive
    • Topic Browser
    • Newsletter For Your Entire Company
    • Newsletter For Your Team
  • Territory Maps
    • The Keurig Dr Pepper System
      • Purchase
      • Download
    • The Coke and Pepsi Systems
      • Purchase
      • Renew
      • Download
      • Purchase Historical System Books
  • Events
    • Future Smarts 2026
    • Past Events
      • Future Smarts 2025
      • Future Smarts 2024
      • Future Smarts 2023
      • Future Smarts 2022
      • Future Smarts 2021
      • Future Smarts 2020
      • Future Smarts 2019
  • Awards
    • Awards 2026
    • Past Awards
      • Awards 2025
      • Awards 2024
      • Awards 2023
      • Awards 2022
      • Awards 2021
      • Awards 2020
      • Awards 2019
  • Sponsors
    • Ready To Connect?
    • Sponsor Showcase
Home » Topics » News Alert

News Alert
News Alert RSS Feed RSS

Coke Hires Chobani Executive to Run BodyArmor as Hastie Prepares to Retire

Plus, Coke Finance Veteran Named CFO. Announcement Comes Five Months After Coke Acquisition.
March 22, 2022

Coca-Cola has tapped a Chobani executive to run the BodyArmor sports drink business the company acquired in November, BD has learned. Federico Muyshondt will join...


Read More

Monster to Acquire Brewing Collective. Entering Alcohol Space with $330M Deal

January 13, 2022

Monster Beverage announced today that the company will acquire craft beer and hard seltzer collective CANarchy.

Details of the deal can be found here.


Read More

Constellation to Launch Fresca Canned Cocktail Under Coke Agreement

U.S. Launch Expected This Year
January 6, 2022

Constellation Brands, under a new agreement with Coca-Cola, will launch a Fresca-branded canned alcoholic cocktail in the U.S. this year, BD has learned. The agreement will be announced this morning. Called Fresca Mixed, the ready-to-drink beverage will be...


Read More

Sources: PepsiCo to Rename Mtn Dew Rise Energy After NY Judge's Order

Product to be Named Mtn Dew Energy Starting Friday
November 9, 2021

PepsiCo is changing the name of Mtn Dew Rise Energy following a judge’s trademark ruling against the ...


Read More
1-bodyarmor-graphic.jpg

Coca-Cola Pays $5.6 Billion for Full Control of BodyArmor

Repole and BA Executive Team to Guide Business as Separate Entity
November 1, 2021

Coca-Cola has paid $5.6 Billion to take full control of BodyArmor, securing the growing sports drink asset for Coke and its bottlers and setting up a likely expansion of the brand overseas. The deal announced ...


Read More
reyes-large

Reyes Holdings to Combine West Coast and Midwest Coke Bottling Operations

Merged Unit Retains Reyes Coca-Cola Bottling Name. Bill O’Brien to Helm
October 30, 2021

Reyes Holdings will merge Illinois-based Great Lakes Coca-Cola Bottling and California-based Reyes Coca-Cola Bottling into a single operating unit starting Jan. 1, BD has learned from multiple sources. Reyes Coca-Cola CEO Bill O’Brien will helm the combined unit as CEO and the entity will ...


Read More
Mtn Dew Hard

PepsiCo, Boston Beer to Launch Hard Mtn Dew in 2022

Boston Beer to Produce. PepsiCo Creates New Sales and Distribution Entity
August 10, 2021

PepsiCo has collaborated with Boston Beer to develop an alcoholic product called...


Read More

PepsiCo to Sell Controlling Stake in Tropicana, Naked to Private Equity

August 3, 2021

PepsiCo has agreed to sell a controlling stake in Tropicana, Naked and other juice brands in North America to ...


Read More
coca-cola-zero-sugar-lead

Coke Zero Sugar Gets New Formula, Graphics, Campaign

New Version Hits U.S. This Month Amid Global Push
July 13, 2021

This morning, Coke will announce a revised formula, updated package graphics, and a new marketing campaign for Coca-Cola Zero Sugar in North America. Similar changes have already been executed in...


Read More
Rise

Uncuffed MTN Dew Launches Rise Energy Drink

Offers More Caffeine than Monster Energy, Targeted Morning Positioning
March 17, 2021

More than a year after Coca-Cola extended its flagship brand into the growing US energy category with Coca-Cola Energy, PepsiCo has made...


Read More
Previous 1 2 3 4 5 6 7 8 Next

Popular Stories

  • Cover.jpg

    U.S. Beverage Bottlers React to ‘Perfect Storm’ of Cost Pressures

  • Noteworthy Launches: ARIH. Fresca Hard. Bubly Pop. Plezi. Tropicana Hydrate. Hoplark. Slice Dirty Soda.

The Breeze with Beverage Digest

An original podcast that brings you into the kinds of conversations that we have here every day at Beverage Digest.
Listen

Latest News

  • Briefs: Montana SNAP Soda Ban. Private Label Stalls. RBC's 10 Key Themes for CPG. KDP Trend Report. Goldman, Douglas Reunite Over Tea

  • Coca-Cola Flagship Gains Ground in Q1 After Tough 2025 [Green Sheet]

  • Cover.jpg

    Inside PepsiCo's 13-oz PET Affordability Strategy

  • Cover.jpg

    U.S. Beverage Bottlers React to ‘Perfect Storm’ of Cost Pressures

  • Celsius Holdings’ Plan for Acquired Rockstar Brand Takes Stage

Beverage-Digest
  • Contact Us
  • Privacy Policy
  • Terms Of Use

© 2026 Beverage Digest.
Design, CMS, Hosting & Web Development :: ePublishing

Follow us on social media