On-Pack Industry Recycling Message to Rollout Early 2021
Industry's ‘Every Bottle Back’ Initiative Reaches 10 Cities After Year of Work
November 2, 2020
Consistent recycling messages on PET plastic bottles distributed by competing US beverage companies is now expected to rollout by early next year, according to American Beverage Association President and CEO Katherine Lugar. The effort is part of the Every Bottle Back plastic waste reduction initiative announced one year ago by Coca-Cola, PepsiCo and Keurig Dr Pepper under the direction of the ABA. The voluntary on-pack language will...