At Chicago Jewel Osco, Coke, Pepsi 12-packs 21% Higher than in 2017
September 16, 2021
BD reviewed supermarket weekly discount ads at select stores scattered around the country to identify promotional pricing for carbonated soft drinks and other beverages during the Labor Day holiday. The circulars included holiday weekend, Sept. 3-6. In most cases, carbonated soft drink pricing was ...
PepsiCo’s SodaStream unit has launched a line of do-it-yourself Pepsi and 7Up syrups for the at-home appliance in Canada, moving one-step closer to the ...
Say Retail Sales Remain Elevated. Detecting Some Renewed Stock Up. Report Lost Sales.
September 1, 2021
Hope of a post-pandemic return to normal this year in the US has given way to continued uncertainty as COVID-19 vaccination rates vary widely by state, the Delta variant spreads, and workers delay getting back to the office or resuming employment. At the same time, vaccinated consumers are pushing forward in many parts of the country as they frequent restaurants, travel, and get back to something approaching business as usual. For beverage bottlers within the Coca-Cola, PepsiCo, and Keurig Dr Pepper systems, the state of business is a...
Three exclusive stories in this edition highlight the complexities of today’s marketplace during a lingering pandemic. In the first story, beverage bottlers, who face unprecedented...
Work-at-home policies and a still unfolding return to pre-pandemic activity continued to buoy the US carbonated soft drink (CSD) market at retail during the first half of this year. As shown in the table with this story, category...
Company Shares 2022 Marketing, Product Innovation for North America
July 29, 2021
Riding a wave of increased investment and momentum, PepsiCo’s North American bottling system convened in June to discuss marketing and distribution plans for 2022. Bottling executives from the independent Pepsi system and company-owned operations attended the virtual meeting. Despite supply issues in the aftermath of the COVID-19 pandemic, the mood was upbeat, representing an optimism unmatched in recent years, sources told BD. This story is based on information from people who attended the meeting. This year...
Keurig Dr Pepper made the latest in a string of territory changes that executives have said will improve distribution performance and efficiency for the company’s ready-to-drink portfolio. As of mid-June...
This morning, Coke will announce a revised formula, updated package graphics, and a new marketing campaign for Coca-Cola Zero Sugar in North America. Similar changes have already been executed in...