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Home » Topics » Innovation

Innovation
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mc-header

Molson Coors Charts Path to Total Beverage Through Zenwtr, LA Libations, Hexo

Plus, Brewer Signs Deal to Distribute Coca-Cola Topo Chico Hard Seltzer
September 24, 2020

 Late last year, Molson Coors replaced “Brewery” with “Beverage” in the company’s name as it looked to expand beyond alcohol “to other growth adjacencies.” Eleven months later, the company has taken the first product-related steps...Includes an infographic illustrating Molson Coors’ emerging non-alcoholic beverage activity. (PLUS: Story updated 10/1/20 with developments since original publication.) 


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Driftwell

PepsiCo to Launch Relaxation Water in 4Q

Driftwell to Address White Space in Helping People Sleep
September 14, 2020

PepsiCo is set to launch a new relaxation water called Driftwell later this year that was born of an internal employee contest hosted by Chairman and CEO Ramon Laguarta. The product will target what PepsiCo says is a $1 billion a year over-the-counter ...


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virtual

Pepsi System Meets to Discuss 2021 Plans, Innovation

Company Believes ‘It’s Our Time’
September 11, 2020

For the second time in four years, PepsiCo and key bottling system executives met online instead of in person for an annual meeting to review the next year’s marketing and distribution plan. The following details of the meeting are based on information provided by multiple sources.


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lemon-perfect-wide

Lemon Perfect Scores Fast Big Geyser Launch

Trendy Offering Beats Pandemic in NYC
July 29, 2020

Early in the days of the COVID-19 pandemic in the US, Big Geyser COO Jerry Reda considered delaying the April New York City launch of Lemon Perfect, a cold-pressed lemon water founded by a former college basketball coach. “It is extremely difficult to...


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cans-tall

Aluminum Can...'t

Bottlers Feel Aluminum Can Shortage. New Capacity Planned for 2021
July 29, 2020

Discussions with numerous US Coke, Pepsi and independent bottling executives have confirmed an increasing concern about the availability of 12-oz and 7.5-oz (mini) aluminum cans. “Our biggest problem right now is ...


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freestyle-touchless.jpg

Coke Freestyle Goes Touchless

Rollout Underway Following Tests
July 15, 2020

Coca-Cola has responded to the COVID-19 crisis with a touchless update to the company’s Freestyle fountain. Consumers can choose to scan a QR code with their smartphone camera and use their own phone screen to select and pour a beverage while bypassing the Freestyle’s touchscreen...


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kitu.jpg

Q&A: Kitu Life Super Coffee

CEO Discusses AB Deal, C-Store Focus and More
June 23, 2020

Kitu Life Super Coffee reached a major milestone in its relatively young life by securing a master distribution agreement...


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stadium-med.jpg

100 Days. Billions Lost

Sports Sponsors Sidelined in the Era of Covid
June 23, 2020

Together, Coca-Cola, PepsiCo and Keurig Dr Pepper have pouring and marketing rights contracts covering 172 teams and racing tracks across the top US professional football, basketball, baseball, hockey, soccer and racing leagues (see table). PepsiCo and Coca-Cola also hold overall corporate sponsorships with five of those leagues. Virtually no soda is being poured amid the ongoing COVID-19 pandemic ...


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Keurig, Coke, Primo Share Insights on Shifting Consumer Environment

June 9, 2020

Analysts at RBC Capital Markets hosted a global consumer and retail conference on May 27-28. Beverages analyst Nik Modi interviewed leaders from Keurig Dr Pepper, Coca-Cola and Primo Water (formerly Cott). The following is a synopsis of shifts in short-term and long-term trends seen by the executives.


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Whitestown

Coke Consolidated May Add Indiana Production Capacity

June 9, 2020

Coca-Cola Consolidated said it will begin construction this month on a $55 million, 400,000-square-foot automated warehouse and distribution center in the Indianapolis suburb of Whitestown. That will free up space


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