PepsiCo has changed the name of Mtn Dew Rise Energy following a judge’s trademark ruling against the company, PepsiCo confirmed to BD first last week. The new name will be Mtn Dew Energy, which drops the word ...

A collection of key deals from around the industry so you don't miss a beat...

The top-3 US energy drink leaders all posted double-digit growth rates that outpaced the category this year while employing disparate pricing strategies, according to BD data (see table). Red Bull grew ...

A collection of key deals from around the industry so you don't miss a beat...

This year’s NACS trade show in Chicago offered an early glimpse at innovation being sold into US convenience channel retailers for 2022. This story includes a BD slideshow of products featured at the show by Coca-Cola, PepsiCo, Keurig Dr Pepper, and Monster. Below are select highlights based on details provided by the companies and NACS....

Carbonated soft drink (CSD) pricing accelerated meaningfully during the final month of the summer selling season, according to the most recent ...

PepsiCo’s US energy drink strategy, centered largely on Rockstar, lost ground at retail during the first half of this year. As shown in the table with this story, Rockstar Energy posted ...

BD reviewed supermarket weekly discount ads at select stores scattered around the country to identify promotional pricing for carbonated soft drinks and other beverages during the Labor Day holiday. The circulars included holiday weekend, Sept. 3-6. In most cases, carbonated soft drink pricing was ...

A collection of recent developments from around the industry to keep you up to speed...