An emergency arbitrator has ordered Bang Energy for now to stop actions to take distribution back from PepsiCo. The interim ruling filed today also orders Bang owner Vita Pharmaceuticals to abide by the terms of its distribution agreement with PepsiCo during the contract’s three-year notice period...The full court document is available for Beverage Digest subscribers HERE.

Updated:  Bang Energy has cancelled its master distribution deal with PepsiCo without cause, according to a termination letter released by Bang this morning. PepsiCo's SVP of Energy Integration Eric Hanson spoke to BD about the termination in an exclusive interview ...

The speaker lineup for our Dec. 7 virtual Future Smarts conference is set. And it’s top-notch. We’ve recently confirmed our final addition, Henrik Jelert, who is EVP for ReadyRefresh at Nestle Waters North America. This direct-to-consumer unit has navigated higher demand for at- home beverage delivery and a slow-down in workplace consumption during the COVID-19 crisis. He and I will discuss challenges and opportunities, while looking ahead to what comes after the pandemic. We’ll also bring Molson Coors Beverage into the Future Smarts fold for the first time. . .

Earlier this month, PepsiCo CEO Ramon Laguarta announced a set of initiatives and related spending aimed at Hispanic businesses, consumers, communities and employees. Some of that work will pass through the relatively new Hispanic Business Unit of PepsiCo Beverages North America (PBNA), which is now in its third year. In 2020, the company added a similar unit for PepsiCo Foods North America. BD reached out to Esperanza Teasdale, the VP and GM who leads the Hispanic Business Unit for beverages, reporting to PBNA CMO Greg Lyons. Teasdale discussed her team’s work to capture a greater share of the $2.6 trillion in annual spending in the US by Hispanic consumers. As she put it, that market would be equivalent to the eighth largest country in the world. The following has been edited for clarity and space: