Gatorade Chief O’Brien Sees G Zero as Platform For Broader Functionality
Plus, Expectations Coming Out of Pandemic. Gatorlyte Launch Details.
May 25, 2021
PepsiCo’s recent extension of Gatorade Zero into a protein-infused variant may be just the start of the brand as a functional platform. “I do think there is future functionality we can do with G Zero,” Gatorade SVP and General Manager Brett O’Brien said in a recent interview...