Dave Holmes created an alcohol beverage category by founding and developing SpikedSeltzer, which he sold to Anheuser-Busch in 2016. Now his ambition is focused on the burgeoning hemp-based CBD...

Gatorade SVP and GM Brett O’Brien gave BD an exclusive look this week at PepsiCo’s new Bolt24 hydration beverage (BD 5/21/19). The product will begin shipping in time for a July 10 launch tied to ABC’s ESPY athlete awards. Bolt24 is...

Israeli life-science startup Vital Technologies is close to launching a series of rapid recovery functional drink products that claim to relieve negative side effects from alcohol consumption. The company...

Dirty Lemon parent company Iris Nova is looking to expand its text-based “conversational commerce” distribution platform to outside brands. The company is negotiating distribution deals with at least two as-yet unnamed brands to be announced this year, Iris Nova CEO Zak Normandin told

Last month, Freedom Leaf Health, a publicly-traded developer of hemp-based CBD products and ingredients, announced a new water-soluble hemp extract for beverages under its IrieCBD brand. This Q&A with Garrett Wood, IrieCBD's product development and sales manager, will take the mystery out of CBD for beverages.

    PepsiCo plans to launch an "all-natural" sports drink called Bolt24 that will debut in select....

Mirth Provisions, the maker of marijuana-infused Legal sparking tonics, has secured distribution for its new non-intoxicating CBD-infused cider...

Arizona-based Kalil Bottling is on the hunt for new brands following the sale last month of its Monster Energy distribution rights...

Bang’s rapid market share gains this year have generated heated industry discussion about the fate of Monster and disruption within the energy category. Coca-Cola bottlers, meanwhile, are rolling out Monster’s answer, Reign. Since Reign’s late March debut, BD has spotted the product mostly in the convenience channel. Photos of cooler placements are from a Pilot outside Orlando, a QuikTrip outside Atlanta and a 7-Eleven in New Jersey. We also found a significant activation at ...

Bottler View. To get a broader view of the rollout on the ground, BD reached out to a number of Coca-Cola bottling system executives...