Bodyarmor sports drink has agreed to re-evaluate several of its advertising claims related to PepsiCo’s market-leading Gatorade following a dispute that reached the Federal Trade Commission. According to a Sept. 13 letter by the FTC, Bodyarmor has agreed to...

Franchise bottlers for Coca-Cola North America met in Atlanta last month to evaluate innovation and system marketing plans for 2020. The theme of the meeting was “Ready to Execute.” CCNA President Jim Dinkins reiterated that the system’s strategy is dependent on...

The past year has been good for Coca-Cola Southwest Beverages (CCSWB). The Dallas-based bottler, controlled by Mexico’s Arca Continental, took home the 2019 Candler Cup as Coca-Cola’s best bottler of the year globally. Before that, CCSWB was named Coke North America’s 2018 Market Street Challenge winner as the most improved bottler. And Southwest’s McAllen, Texas production plant earned a President’s Quality Award as CCNA’s No. 1 facility. The accolades rolled in just two years after Arca entered the US market as part of Coke’s massive refranchising of company-owned bottling assets in the US and Canada. In its first year, CCSWB faced Hurricane Harvey, which caused extensive flooding and damage in Houston, a key market. The bottler also faced soaring commodity costs. BD visited Houston recently for a curated market tour that served as a victory lap of sorts. The day was hosted by Coke Southwest executives including COO Jean Claude Tissot, a 21-year veteran of the Coca- Cola system in Latin America. The following recap includes images from the tour and commentary...

PepsiCo brought together executives from its US bottling system in August to review new product and marketing plans for 2020. The company hosted the meeting at its Purchase, New York headquarters. Attendees included company-owned and independent franchise bottling executives. The gathering came six months after PepsiCo reorganized its North America beverage business into five divisions, four in the US and one in Canada. The meeting’s theme was...

The ride-sharing economy created by Uber and Lyft has produced opportunities for beverage makers beyond mere app-based restaurant food deliveries...

Coca-Cola is fast at work on a plan to compete more directly with...

The meal replacement shake category is worth watching. One such purveyor, Huel, is planning a bricks-and-mortar expansion in the US, according to CEO James McMaster, who spoke to BD this week from New York...

Plastic packaging waste may now pose the single-biggest risk to profitability for the global beverage industry. Some US industry leaders have suggested behind the scenes that a national per-package fee could help fund solutions faster. But would such a proposal ever fly among some of those who will be most affected – independent US Coca-Cola and PepsiCo bottlers? To find out, BD asked...

In an interview, Coca-Cola CEO James Quincey said the company is “not in a rush” to bring its new Costa ready-to-drink coffee to the US given the lack of awareness for the Costa brand in this market. “Our focus will be...

The fallout from a video showing alleged animal abuse at a dairy farm tied to milk producer Fairlife has led to slower sales growth for the company’s chief product. According to retail data confirmed from several sources..