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Monster Large

Monster Energy Looks to Influence the Influencers

Company Rebuts Negative Perceptions of Caffeine, Sugar and Taurine
August 9, 2019

Monster Beverage recently surveyed media influencers and opinion leaders about their perceptions of the energy drink category. Monster followed up with a letter sharing some of the findings and rebutting "misconceptions"  ...  


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5_alkaline_water

Report: Alkaline Water Growth to Accelerate

July 30, 2019

A new report by Zenith Global found that the global market for bottled alkaline water grew by volume at an average annual rate of about +12% between 2013 and 2018. Zenith analysts expect that average annual volume growth rate to accelerate during...


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energy

What’s Next for Coca-Cola Energy?

Plus, Analyst Reacts to Coke-Monster Arbitration Ruling
July 12, 2019

A three-person arbitration panel has cleared the way for a possible US launch of Coca- Cola’s new canned energy drink, which is already available in Europe and Japan...


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Lavazza

RTD Coffee Battle Takes Shape in Europe

PepsiCo, Lavazza Team Up to Take on Coke’s Costa
July 12, 2019

Coke and PepsiCo are now locked in a race to capture international market share in premium RTD coffee with brands that won’t carry their corporate names...


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Monster

Monster Beverage Sees Possible Alcohol, Soft Drink Acquisitions

Plus, Reign Progress Report
June 7, 2019

Monster Beverage held its annual investor meeting on June 6. During Q&A, executives said they are likely to pursue acquisitions in soft drinks and alcohol globally by mid-2020, as various...


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KDP Emerging Brands

Keurig Dr Pepper Refocuses Allied and Emerging Brands Unit to Pursue White Space.

Former Nestlé Waters Veteran Will Lead Unit.
May 3, 2019
Keurig Dr Pepper is reorganizing its Allied and Emerging Brands unit under a new leader, naming SVP...
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Gatorade and Powerade Zero

Gatorade Zero Surpasses Powerade Zero in Dollar Sales

April 19, 2019

For more than a decade, PepsiCo resisted following Coca-Cola’s lead with a zero-calorie sports drink. Almost 10 months after...


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Data Included

2019 Beverage Stock Price Performance.

COKE Surges. FIZZ Down
April 19, 2019

Beverage company share prices tracked by BD rallied in the first few months of 2019 through mid-April. Here we chart the winners and losers.


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Bang2

Bang Sues Monster Over ‘Reign’ Trademark

Seeks to Halt to Coming Launch
March 29, 2019
The legal war between Monster Beverage and disruptor brand Bang took a surprising turn...
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Data Included

Full-Year 2018 U.S. Non-Carb Results at Retail

Sports Drink, Bottled Water Categories Post Solid Performance
March 15, 2019

Most non-carb categories tracked by BD increased revenue in 2018, helped by higher pricing. Details...


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