Best C-Store Coffee. For the third straight year, Texas-based convenience/gas chain Buc-ee’s has been named by GasBuddy for having the nation’s highest-rated...
Bodyarmor to Modify Approach or ‘Substantiate’ Claims, Agency Says
October 1, 2019
Bodyarmor sports drink has agreed to re-evaluate several of its advertising claims related to PepsiCo’s market-leading Gatorade following a dispute that reached the Federal Trade Commission. According to a Sept. 13 letter by the FTC, Bodyarmor has agreed to...
US Version of Coca-Cola Energy Debuts This Week at NACS. National Launch Set For January. Company to Address Sparkling Water Gap. Powerade Plans Innovation Blitz in 2020.
October 1, 2019
Franchise bottlers for Coca-Cola North America met in Atlanta last month to evaluate innovation and system marketing plans for 2020. The theme of the meeting was “Ready to Execute.” CCNA President Jim Dinkins reiterated that the system’s strategy is dependent on...
Plus, First-Half 2019 Non-Carb Category and Brand Results at Retail
August 29, 2019
During the first half of this year, ready-to-drink tea sales by volume at US retail declined for all four of the largest producers as the category overall...
Soylent Challenger Huel Plans US Bricks-and-Mortar Push for New RTD Offering
August 9, 2019
The meal replacement shake category is worth watching. One such purveyor, Huel, is planning a bricks-and-mortar expansion in the US, according to CEO James McMaster, who spoke to BD this week from New York...
Company Rebuts Negative Perceptions of Caffeine, Sugar and Taurine
August 9, 2019
Monster Beverage recently surveyed media influencers and opinion leaders about their perceptions of the energy drink category. Monster followed up with a letter sharing some of the findings and rebutting "misconceptions" ...
In the midst of a reorganization to turnaround its US carbonated soft drink business, PepsiCo continued to underperform the category and its primary competitors at retail during the first half of this year...