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Home » Topics » Energy

Energy
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Bubbles Favored During Pandemic

By the Numbers: Beverage Category Performance
July 15, 2020

Consumers gravitated toward bubbles during the COVID-19 pandemic, according to retail data from late March to Mid-June. The carbonated soft drink and sparkling water categories each added...


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Admiral Sues PepsiCo

Bottler Declined To Sign E-commerce Contract
July 15, 2020

Pepsi bottler Admiral Beverage has sued PepsiCo in a federal court in Wyoming. In the July 6 lawsuit, the bottler alleges that PepsiCo plans to “improperly terminate ," ...


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Energy Returns To Growth As Sports Fall Flat

Category View at Retail
June 23, 2020

Energy drink sales shifted back to growth as sports drink sales growth decelerated....


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Survey: C-Store Operators See Improving Energy Category

June 9, 2020
Convenience store retailers surveyed by Goldman Sachs estimated that energy drink sales during the Memorial Day weekend (May 22-25) grew...
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Monster Unleashed. What's Next For Coke And Monster?

June 9, 2020

Starting this weekend, Monster Beverages will be free to sell everything from soft drinks to bottled waters outside the Coke system anywhere in the world, including in the US. The contractual waypoint has set off speculation...


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PepsiCo CFO Discusses Bang Distribution Deal

Will PepsiCo Add Production Later?
May 6, 2020

On April 28, PepsiCo announced an exclusive agreement with Vital Pharmaceuticals to distribute Bang Energy in the US (BD News Alert 4/28/20). The alliance gives PepsiCo access to a brand that has surpassed Rockstar as the third largest energy drink, and to a performance energy category that has attracted new competitors including...


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Bang+Pepsi

PepsiCo to Distribute Bang Energy in US

Also Closes $3.85 Billion Rockstar Energy Acquisition
April 28, 2020

PepsiCo just announced an exclusive agreement to distribute Bang Energy in the US. The deal, effective immediately, comes as PepsiCo also has closed the $3.85 billion acquisition of Rockstar Energy. Terms of the agreement with Bang owner VPX Pharmaceuticals...


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Briefs: April 14, 2020

April 14, 2020

COVID-19 UPDATES. States have been expanding access to online grocery delivery and pickup service for SNAP recipients in response to safety concerns during the...


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Retail Survey: Promotions During Easter Holiday Sales Period

April 14, 2020

The COVID-19 disruption extended through last week’s important Easter holiday sales period. Large family gatherings and community egg hunts were shut down across the country. The holiday also came on the heels of a month of extreme grocery stock-up in April. BD took a look at...


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Stock Watch. Challenging First Quarter for Beverage Brands and Retailers.

April 14, 2020

The tumult during the first quarter of 2020 amid the global COVID-19 virus outbreak was reflected in all beverage stocks tracked by BD. In many cases, the declines reversed gains posted for...


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