BlueTriton’s Pure Life Overshadowed by Regional Water Brands. BodyArmor Bucks Pricing Trend. Pricing growth accelerated during the first quarter of 2022 for all major non- carbonated beverage categories tracked by BD, as shown in the table below. Plain bottled water, flavored and enhanced waters, and sports drink all posted volume and dollar sales growth. Pricing gains for ready-to-drink tea and juice drinks were enough to offset declining volume in those categories...
Which of these are not true?
1. Tropicana offered a cereal made to be eaten with orange juice.
2. Gatorade applied for a trademark for a virtual beverage.
3. Coke Zero Sugar launched a flavor called Byte that it says tastes like a computer pixel.
Expects No. 2 Sports Drink Brand to Double Sales Within Four to Five Years
May 9, 2022
Late last month, former Chobani executive Federico Muyshondt took over as CEO
of BodyArmor, the sports drink and electrolyte water company that Coca-Cola purchased
in full last November. Born in Miami and raised in El Salvador, Muyshondt recalls his early introduction to the shiny US consumer packaged goods market by way of...
At-home Demand Fueled Sports, Water Categories. Pricing Accelerated
March 17, 2022
The plain bottled water, enhanced water, and sports drinks categories all posted volume, dollar and pricing gains at US retail in 2021 as the global pandemic continued to spur at-home consumption. Pricing in all non-carb retail categories tracked by BD posted accelerated growth for the full year, compared to the first-nine months of 2021. The higher pricing was triggered in part by escalating input costs for beverage makers, who took pricing actions to protect or recover profit margins. The table provides a snapshot of the non-carb categories tracked by BD for the full-year 2021. The Green Sheet on the following page provides further detail.
PepsiCo CFO Speaks To Strategy Behind Recently Disclosed Investment
March 17, 2022
In December, PepsiCo disclosed for the first time a stake in online bulk grocery retailer Boxed. The disclosure was prompted by the start of trading for Boxed as a public company by way of a special purpose acquisition company, or SPAC. PepsiCo had first invested in the privately held Boxed ...