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Home » Topics » Sports Drinks

Sports Drinks
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Non-Carb Categories Ride Pricing Growth for First-Nine Months of 2022

Sports Drinks Pricing Jumped +14.2%. Modest -1.4% Volume Decline
November 22, 2022

Major US non-carbonated beverage categories generated higher pricing at retail during the first nine months of 2022, which lead to dollar gains in all categories tracked by BD. While volume fell for all categories except plain bottled water, the declines did not show accelerated erosion compared to the six-month trend. Sports drinks and plain bottled...


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Briefs: November 9, 2022

November 9, 2022

Bang Energy, whose parent company has filed for bankruptcy protection, announced today that it will expand to the UK and Ireland. Meanwhile, the brand told retailers and distributors last week that the words “Fuel Your Destiny” will replace “Super Creatine” at the top center of the brand’s


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Briefs: October 20, 2022

October 20, 2022

A collection of recent developments from around the industry to keep you up to speed...



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NACS Show Product News

Rolling Updates
October 2, 2022
NACS Show Product News: Rolling Updates
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2-electrolit-lead.jpg

Electrolit’s New Global CEO Targets $1B in Shipment Revenue by 2024

Category Challenger to Evolve From ‘Great Product to a Lifestyle Brand’
September 7, 2022

Pisa Pharmaceuticals has hired former Red Bull marketer Christian Patiño Webb as CEO of the company’s Electrolit “instant hydration” business globally. He will be based in Houston and report to Pisa’s board of directors. His background in the consumer packaged goods industry includes...


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Territory Changes and Deals: July 15, 2022

July 15, 2022

A collection of key deals from around the industry so you don't miss a beat...


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Territory Changes and Deals: June 23, 2022

June 23, 2022

A collection of key deals from around the industry so you don't miss a beat...


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Pricing Soars for Major Non-Carbonated Beverage Categories at Retail in Q1

June 23, 2022

BlueTriton’s Pure Life Overshadowed by Regional Water Brands. BodyArmor Bucks Pricing Trend. Pricing growth accelerated during the first quarter of 2022 for all major non- carbonated beverage categories tracked by BD, as shown in the table below. Plain bottled water, flavored and enhanced waters, and sports drink all posted volume and dollar sales growth. Pricing gains for ready-to-drink tea and juice drinks were enough to offset declining volume in those categories...


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Opening Thoughts: May 9, 2022

May 9, 2022

Which of these are not true?
1. Tropicana offered a cereal made to be eaten with orange juice.
2. Gatorade applied for a trademark for a virtual beverage.
3. Coke Zero Sugar launched a flavor called Byte that it says tastes like a computer pixel.

The answer...


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Briefs: May 9, 2022

May 9, 2022

A collection of recent developments from around the industry to keep you up to speed...


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