Don’t Quit, the ready-to-drink protein drink launched last month by LA Libations and fitness guru Jake Steinfeld, is headed for 5,000 retail doors by the end of year, according to LA Libations Co-founder Danny Stepper ... Learn how the deal came about and where the brand is headed.
For the second time in four years, PepsiCo and key bottling system executives met online instead of in person for an annual meeting to review the next year’s marketing and distribution plan. The following details of the meeting are based on information provided by multiple sources.
Unilever has agreed to acquire Liquid IV, the maker of a powdered electrolyte drink for oral rehydration... plus, a fast-paced collection of other industry deals both in the US and abroad.
Molson Coors Beverage Company announced its first slate of non-alcoholic beverage launches since changing its name late last year to replace “Brewing.” Get this news, plus a fast-paced collection of news from around the industry, both in the US and abroad.
Electrolit, a sports drink brand produced by Mexico-based pharmaceutical company Grupo Pisa, has broken into a US sports drink market dominated by Gatorade, Powerade and Bodyarmor and is looking to expand its...
Coke’s far-reaching global reorganization raises deep questions for Coca-Cola North America (CCNA). Coke will pare 17 existing global business units to nine. Plus CCNA looks to shed non-carb assets, and a new leader takes over with lessons from Latin America.
Coca-Cola just announced sweeping changes to its global organization. The strategy pares the company from 17 business units managed by four geographical groups down to nine operating units, which will...
SodaStream collaborated with the Hadassah Ein Kerem Hospital in Israel to produce an oxygen machine for COVID-19 patients with mild to moderate condition; the device is called StreamO2 …
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